Brand Marketing Senior Associate (Contract)

11 Minutes ago • All levels • Marketing

Job Summary

Job Description

As a Senior Marketing Associate on the Brand team, you will be instrumental in developing and executing integrated marketing campaigns to enhance brand visibility and drive revenue growth. This role involves leveraging market research, digital marketing, and creative strategies to engage clients and strengthen market presence. Ideal for a strategic thinker with strong execution skills, a passion for storytelling, and a deep understanding of brand equity in a competitive environment, you will contribute to shaping and elevating the firm's brand in the market.
Must have:
  • Act as a brand guardian, reviewing and approving marketing assets for alignment with corporate identity.
  • Collaborate with cross-functional teams to manage timely development and delivery of brand assets.
  • Maintain and evolve brand governance frameworks, including toolkits and training resources.
  • Manage end-to-end execution of integrated marketing campaigns across various channels.
  • Write and edit high-quality marketing materials, ensuring brand guideline adherence.
  • Serve as the primary liaison with media agencies, overseeing asset delivery and traffic.
  • Ensure campaign compliance with French language requirements and secure approvals.
  • Track campaign performance using tools like Salesforce Marketing Cloud.
  • Maintain accurate campaign data, including naming conventions and UTM tracking.
  • Contribute to post-campaign reporting and insights discussions for future strategies.
Good to have:
  • Accepting Feedback
  • Active Listening
  • Analytical Thinking
  • Bonus Program Design
  • Business Development
  • Business Opportunities
  • Communication
  • Compensation Strategy
  • Creativity
  • CRM Software
  • Customer Insight
  • Customer Liaison
  • Customer Needs Analysis
  • Customer Retention
  • Deal Management
  • Embracing Change
  • Emotional Regulation
  • Empathy
  • Inclusion
  • Intellectual Curiosity
  • Lead Follow-Up
  • Lead Management
  • Learning Agility
  • National Sales Training
Perks:
  • Competitive compensation package
  • Inclusive benefits
  • Flexibility programs

Job Details

Job Description & Summary

Our people in brand management, marketing and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals focus on driving revenue growth, promoting the Firm's services, enhancing brand visibility, and capturing new business opportunities. They utilise market research, digital marketing, creative campaigns, and effective sales strategies to engage clients, enhance the firm's brand and market presence, and achieve organisational targets. As a Senior Marketing Associate on the Brand team, you will play a pivotal role in shaping and executing integrated marketing campaigns and initiatives that elevate the brand in the market. This role is ideal for a strategic thinker with strong executional skills, a passion for storytelling, and a deep understanding of how to build brand equity in a competitive market.

Meaningful work you’ll be part of

As Senior Associate you’ll work as part of a team of problem solvers, helping to solve business issues, deliver high quality client service and operational efficiency. Responsibilities include but are not limited to:

  • Act as a brand guardian by reviewing and approving marketing assets to ensure alignment with corporate visual identity, tone of voice, and messaging standards across all channels and business units
  • Collaborate with cross-functional teams—including design, digital, legal, and communications—to manage the timely development and delivery of brand assets, ensuring compliance with regulatory and brand governance requirements
  • Maintain and evolve brand governance frameworks, including toolkits, templates, and training resources, to support consistent and scalable brand application across the firm
  • Manage end-to-end execution of integrated marketing campaigns across digital, social, email, and paid media channels
  • Write and edit high-quality marketing materials, ensuring alignment with brand guidelines and tone of voice
  • Serve as the primary liaison with media agencies, overseeing asset delivery and traffic coordination
  • Ensure campaign compliance with French language requirements and collaborate with QC-based marketers for approvals
  • Track campaign performance using tools like Salesforce Marketing Cloud
  • Maintain accurate campaign data, including naming conventions, UTM tracking, and performance dashboards
  • Contribute to post-campaign reporting and insights discussions to inform future strategies

Experiences and skills you’ll use to solve

  • This is a 6-month full-time contract opportunity.
  • We are committed to cultivating an inclusive, hybrid work environment. Exact expectations for your team can be discussed with your interviewer.
  • Proven experience in B2B and/or professional services marketing
  • Strong project management skills with the ability to manage multiple priorities in a fast-paced setting
  • Experience with CRM and email marketing platforms (e.g., Salesforce Marketing Cloud, Phenom)
  • Excellent writing and editing skills with a keen eye for detail
  • Demonstrated commitment to diversity, equity, inclusion, and belonging
  • Ability to build strong relationships and influence across teams and levels

Why you’ll love us

We’re inspiring and empowering our people to change the world. Powered by the latest technology, you’ll be a part of diverse teams helping public and private clients build trust and deliver sustained outcomes. This meaningful work, and our continuous development environment, will take your career to the next level. We reward your impact, and support your wellbeing, through a competitive compensation package, inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about our Application Process and Total Rewards Package at: https://jobs-ca.pwc.com/ca/en/life-at-pwc

We acknowledge that we work and live across Turtle Island, on the land that is now known as Canada, which are the lands of the ancestral, treaty and unceded territories of the First Nations, Métis and Inuit Peoples. We recognize the systemic racism, colonialism and oppression that Indigenous Peoples have experienced and still go through, and we commit to allyship and solidarity.

Education

Degrees/Field of Study required:

Degrees/Field of Study preferred:

Certifications

Required Skills

Optional Skills

Accepting Feedback, Accepting Feedback, Active Listening, Analytical Thinking, Bonus Program Design, Business Development, Business Opportunities, Communication, Compensation Strategy, Creativity, CRM Software, Customer Insight, Customer Liaison, Customer Needs Analysis, Customer Retention, Deal Management, Embracing Change, Emotional Regulation, Empathy, Inclusion, Intellectual Curiosity, Lead Follow-Up, Lead Management, Learning Agility, National Sales Training {+ 20 more}

Desired Languages

Travel Requirements

Not Specified

Available for Work Visa Sponsorship?

No

Government Clearance Required?

No

Job Posting End Date

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About The Company

At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 152 countries with over 327,000 people who are committed to delivering quality in assurance, advisory and tax services. Find out more and tell us what matters to you by visiting us at www.pwc.com. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity.


Content on this page has been prepared for general information only and is not intended to be relied upon as accounting, tax or professional advice. Please reach out to your advisors for specific advice.

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