Content Writer

What You'll Accomplish

• You’ll use customer and data insights to come up with story ideas that fit out narrative and content themes
• You’ll seek out SMEs within our organization and partner with them to create original, data-driven pieces that provide valuable insights
• You’ll collaborate with Product Marketing, Client Strategy, Sales, International, and Brand Design, to make sure content is aligned with business goals and effectively supports lead generation and customer acquisition efforts, while exploring new and creative ways to engage our audience
• You’ll elevate Attentive’s brand by producing content that caters to the needs of marketers faced with a changing world, infusing it with moments of surprise and delight
• You’ll support editorial calendar management in Monday
• You’ll stay up-to-date with industry trends, emerging technologies, and best practices in content marketing, and share your creative thinking and out-of-the-box ideas with the team, pushing the boundaries of what is possible in content creation

Your Expertise

• 4-7 years of content writing experience in a fast-paced B2B setting (ideally in e-commerce, SaaS, and marketing to marketers)
• Proficiency in AI tools such as Writer or Grammarly, PM tools such as Monday and Webflow as a CMS
• Develop data driven content with a crisp  POV for blogs, articles, campaigns, product descriptions, social media, and landing pages.
• Study industry trends and do competitive research to produce educational and thought-provoking blogs and articles.
• Strong storyteller with the ability to use internal and external data and collaborate cross-functionally to identify gaps and opportunities
• Team player willing to roll up their sleeves, show flexibility, and shift gears quickly
• Love to flip the script on a story that’s been told before and repackage it using new insights, ideas, and examples
• Manage inputs from various stakeholders, taking in the feedback that elevates a piece and weaving it into a meaty piece like a report or a guide that drives business outcomes
• Navigate competing deadlines and context switch between multiple pieces of content without missing a beat
• Searching for the opportunity to help build a world-class brand known for its content