Creator Partnerships Manager (North America)

5 Months ago • 3 Years + • Community Management

About the job

Job Description

Gaming content creator management role at HoYoverse with 3+ years experience, strong understanding of North American gaming landscape, and talent management experience.
Must have:
  • Gaming Content
  • North American
  • Gaming Talent
  • Management Experience
Good to have:
  • Anime Fans
  • Gaming Creators
  • Social Media
  • Content Creation
Perks:
  • Employer-paid Healthcare
  • Generous Paid Time Off
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Who Are We?

HoYoverse is committed to providing immersive virtual world experiences to players around the world. We have brought fans popular games including Genshin Impact, Honkai: Star Rail, Honkai Impact 3rd, Tears of Themis, and Zenless Zone Zero, as well as a wide range of entertainment content.

Community is at the heart of everything we do. We are devoted to engaging fans and fostering an enthusiastic and inclusive global community that provides access and encouragement for people to share their passion for ACG (Animation, Comics, and Games) through their own creativity and skills.

Pushing the boundaries of imagination, we consistently explore cutting-edge game development technologies, and have accumulated leading technical capabilities in cel shading, cloud gaming, and other fields.

In the future, we will continue to expand our content production, technology research, and publishing duties through operations in offices in Singapore, Montreal, Los Angeles, Tokyo, Seoul, and other areas.

When you apply to a position with HoYoverse, we will process your personal data. To learn more about how we process your data, we encourage you to review our comprehensive Global Applicant and Candidate Privacy Policy. This policy provides detailed insights into how your information is collected, used, and protected throughout the application process.

About The Team:

HoYoCreators is a sub-brand under the HoYoverse umbrella. Our primary mission is to strategically engage with all gaming partners, with a particular focus on content creators to construct a diverse gaming content ecosystem that delivers an immersive and universally appealing experience to our player community. Diversity stands as a cornerstone of our ethos, and we are committed to the meticulous identification and collaboration with creators and partners representing diverse backgrounds across a spectrum of cultures and content platforms.

As a remote team, you will be working with team members located across the United States, Canada, China, Singapore, and Europe.

What You Will Do:

  • Manage a portfolio of gaming content creators to enhance content quantity, quality, and diversity for HoYoverse games.
  • Manage ongoing relationships with creators and serve as the point of contact for all business-related queries, respond promptly and effectively.
  • Implement a creator strategy covering recruitment, onboarding, incentives, and retention. Develop and deliver educational materials.
  • Develop comprehensive gaming content and creator programs that leverage creators' strengths and align with the overall business objectives.
  • Collaborate with internal teams to execute initiatives, programs, and events, including testing new localized opportunities to increase engagement for all creators-related activities and gaming content growth.
  • Work with cross-functional teams for effective campaign integration, advise on budgets, and represent the company in negotiations with creators and their agencies or managers. Manage contracts.
  • Monitor and report on creator campaigns, analyze metrics and provide insights for future activations. Manage the creator's day-to-day tasks such as campaign activations, relationship maintenance, and problem-solving in a timely manner.
  • Implement and refine guidelines to ensure brand loyalty and safety within the creator community.
  • Assisting in building and maintaining a database of content creators for HoYoverse.
  • Stay updated on the gaming landscape, drive initiatives to support creators, and provide diverse local content for players.

What We Are Looking For:

  • 3+ years in creator/content-focused companies or gaming.
  • Familiar with HoYoverse's IPs (Adventure Rank of 40 and above in Genshin Impact are strongly preferred).
  • Good understanding of the North American gaming content landscape.
  • Experience in gaming talent management in North America.
  • Proactive ownership to cover the whole partner and creator acquisition funnel: identify, pitch, acquisition, retention, and incentive.
  • Possesses strong collaboration skills and is able to work in a dynamic and multi-language environment. Experience with cross-timezone communication as this role requires close XFN collaboration with various HoYoverse teams globally.
  • Outstanding skills in communication, and problem-solving, enjoy communication with creators and player community, and deliver daily support with a strong player-driven mindset.
  • Project management and campaign reporting skills.

You Will Stand Out If You Have:

  • Strong network among anime fans, gamers, and gaming content creators
  • Proficiency in at least one social media platform: YouTube, TikTok, Twitch, X, or Reddit
  • Business fluency in Mandarin or Spanish
  • Experience in content creation
  • Willingness to travel, both domestically and internationally, as required.

Benefits:

The base pay range for this position is $70,000 to $120,000 USD per year. Actual pay is based on location and may vary depending on relevant knowledge, skills, and experience from the candidate. Total compensation may include salary, company bonuses, sign-on bonuses, relocation package, and other benefits such as:

  • 100% employer-paid healthcare premiums for you and your dependents
  • Generous paid time off
  • 401K / RRSP plan
  • Employer-paid life and disability insurance
  • Team-building activities throughout the year
  • Flexible working hours

Do We Support Flexible Work?

Yes, as a remote team across North American time zones, we embrace flexible working. You may choose to work remotely, in-offices or hybrid, for a more flexible lifestyle that suits you best. Our offices are located in downtown Montreal and downtown Santa Monica, surrounded by great restaurants, entertainment, and cultural venues.

We are an equal opportunity employer that believes diverse backgrounds are key to bringing our concepts to life. If you're looking to play a key role in creating the best immersive virtual world experience for our users, we invite you to join our team.

View Full Job Description
$70.0K - $120.0K/yr (Outscal est.)
$95.0K/yr avg.
United States

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About The Company

At HoYoverse, we are committed to creating immersive virtual world experiences for players around the world. In addition to game products such as "Genshin Impact," "Honkai Impact 3rd," "Tears of Themis," and "Honkai: Star Rail," HoYoverse also launched the dynamic desktop software "N0va Desktop," the community product "HoYoLAB," and created a variety of products such as animations, comics, music, novels, and merchandise around our original Creative Concept.


Adhering to our mission of "Tech Otakus Save the World," we have always been committed to technology research and development, exploring cutting-edge technologies, and have accumulated leading technical capabilities in cartoon rendering, artificial intelligence, cloud gaming technology, and other fields.


HoYoverse is actively engaged in globalization, with offices in Singapore, Montreal, Los Angeles, Tokyo, Seoul, and other areas.

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