Director, North America Business Development and Global Inbound

1 Month ago • All levels

Job Summary

Job Description

As the Business Development Director, you will lead North America prospecting efforts. Your responsibilities include developing and executing inbound and outbound prospecting strategies, automating playbooks, and scaling processes globally. You will collaborate with Revenue and Growth Marketing teams, leveraging tools like 6sense and ZoomInfo. You'll analyze data, identify trends, optimize efforts, reduce acquisition costs, enable teams, and report results. The role requires a senior business development or sales leadership background with experience in prospecting and lead generation.
Must have:
  • Proven experience in business development or sales leadership
  • Strong understanding of inbound and outbound prospecting
  • Experience using tools such as 6sense and ZoomInfo
  • Success in automating and scaling prospecting globally
  • Exceptional analytical and communication skills

Job Details

At Mimecast, we're redefining cybersecurity and leading the charge in human risk management. We protect businesses from evolving threats, and you'll be at the forefront. Every customer you bring on board builds something bigger - for them, for us, for our communities, and for your career. Simply put - when we grow, you grow.

We set you up to win. Top-tier enablement, smart coaching, and real insights mean you'll smash quotas, not just hit them. You get the tools and knowledge to sell with confidence, turning complex sales cycles into closed deals.

Your career path? It's yours to shape. Compelling commission, clear progression, and chances to lead, specialize, or pivot - you decide what's next. Here, success isn't just about the deals you close. It's about your progress, your influence, your impact.

Ready to push boundaries and accelerate your career? Let's make it happen.

We are seeking a dynamic and forward-thinking Business Development Director to lead our North America prospecting efforts and redefine how we acquire new opportunities. This role is pivotal in driving both inbound and outbound prospecting strategies, automating prospecting playbooks, and scaling these processes globally to reduce the cost of acquiring new opportunities. The ideal candidate will work closely with our Revenue and Growth Marketing Team and leverage cutting-edge tools such as 6sense, Demandbase, Salesloft, ZoomInfo, Nooks, and User Gems to build a scalable, data-driven prospecting engine and execute on the people end.

What You'll Do:

  • Prospecting Strategy: Develop and execute a comprehensive strategy for inbound and outbound prospecting, ensuring alignment with company growth goals.
  • Playbook Automation and Optimization: Design, implement, and continuously improve automated prospecting playbooks to enhance efficiency and scalability.
  • Regional Scaling: Adapt and scale prospecting strategies to meet the needs of diverse markets and regions worldwide.
  • Collaboration with Growth Marketing and Marketing Ops: Partner closely with the Growth Marketing Team and Marketing Operations to align on campaigns, messaging, and lead generation strategies.
  • Data-Driven Decision Making: Leverage tools like 6sense, DemandBase, and ZoomInfo to analyze data, identify trends, and optimize prospecting efforts.
  • Cost Efficiency: Identify opportunities to reduce the cost of acquiring new opportunities while maintaining or improving lead quality.
  • Team Enablement: Provide training and resources to the business development and sales teams to ensure consistent execution of prospecting playbooks.
  • Reporting and Inspection: Utilize SFDC to report on/inspect the results of prospecting plays and other programs
  • Communication and Stakeholder Management: Act as the “Lead” business partner to SMB Sales Leadership and be responsible for internal comms and enablement related to Marketing’s SMB pipeline strategy

What You'll Bring:

  • Proven experience in a senior business development or sales leadership role, with a focus on prospecting and lead generation.
  • Strong understanding of both inbound and outbound prospecting methodologies.
  • Broad knowledge in using tools such as 6sense, DB, Salesloft, ZoomInfo, Nooks, and User Gems.
  • Demonstrated success in automating and scaling prospecting processes globally.
  • Exceptional analytical skills with the ability to interpret data and make informed decisions.
  • Excellent collaboration and communication skills, with experience working closely with marketing teams.
  • A forward-thinking mindset, with a passion for leveraging technology and innovation to drive results.

#LI-ND1

DEI Statement

Cybersecurity is a community effort. That’s why we’re committed to building an inclusive, diverse community that celebrates and welcomes everyone – unless they’re a cybercriminal, of course.

We’re proud to be an Equal Opportunity and Affirmative Action Employer, and we’d encourage you to join us whatever your background. We particularly welcome applicants from traditionally underrepresented groups.

We consider everyone equally: your race, age, religion, sexual orientation, gender identity, ability, marital status, nationality, or any other protected characteristic won’t affect your application.

If you require any adjustments or accommodations due to a disability, or any other reason that may help you in your interview process, please let us know by emailing careers@mimecast.com.

Due to certain obligations to our customers, an offer of employment will be subject to your successful completion of applicable background checks, conducted in accordance with local law.

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About The Company

We save companies the embarrassment of awkward data slip ups by disrupting cybercriminal activity. We think fast, go big and always demand more. We work hard, deliver – and repeat. We grow with meaningful determination. And put success well within our reach. We empower each other, live by our values, and always deliver on our purpose. We push each other to be better and expect to be pushed back. This is a community of respect. Where everyone is counted.

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