Director of Product, Ads Measurement (Monetization)

2 Months ago • 10 Years + • Product • $260,800 PA - $365,100 PA

Job Summary

Job Description

As the Director of Product, Ads Measurement, you will lead Ads Measurement efforts, developing product strategy for crucial products. This includes ads signals and attribution, advanced performance measurement such as conversion lift and split testing, third-party measurement, and innovative features for Identity and privacy-enhancing technologies. You will provide expert guidance, identify key industry partners, define the overall ads measurement vision, and set product roadmaps, including cross-functional efforts, defining OKRs to guide teams and managing execution. You will also be a key member of the leadership team. The role involves collaborating with various teams to define and achieve common goals.
Must have:
  • 10+ years of PM leadership experience or equivalent.
  • Experience delivering a roadmap and executing on Ads measurement products.
  • Experience building scalable consumer and/or Ads products.
  • Experience building and running high-performing, diverse and inclusive teams.
  • Excellent interpersonal skills and ability to manage teams.
  • Experience presenting to and working with Executive-level leadership.
Perks:
  • Comprehensive Healthcare Benefits and Income Replacement Programs
  • 401k Match
  • Family Planning Support
  • Gender-Affirming Care
  • Mental Health & Coaching Benefits
  • Flexible Vacation & Reddit Global Days off
  • Generous paid Parental Leave
  • Paid Volunteer time off

Job Details

Reddit is a community of communities. It’s built on shared interests, passion, and trust and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 101M+ daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit redditinc.com.

Team Description:

The Ads Measurement team charter covers Signals, Identity, Attribution, Performance Measurement, Brand Suitability and 3rd party integrations. Our mission is to prove Reddit Ads value to advertisers and enable optimal performance delivery in a privacy-compliant environment. We are responsible for making sure that advertisers have confidence in the environment where the ad appears in.

Role description:

This opportunity provides a platform for high impact and personal growth.  As a Director of Product Management to lead our Ads Measurement efforts, you will be responsible for developing product strategy for mission critical products end-to-end, including a) ads signals and attribution; b) advanced performance measurement products such as conversion lift, split testing; c) 3p measurement, as well as various new innovative features for Identity and privacy-enhancing technologies (PETs).

Responsibilities:

  • Provide expert level guidance & methodologies on our growing measurement suite, including campaign delivery metrics, audience reach, attribution, brand lift, conversion lift, and privacy
  • Identify key industry partners that Reddit should integrate to ease advertiser adoption of CAPI and provide needed data/signals for the Ads systems
  • Define the overall ads measurement, signals and ads privacy  vision and product strategy
  • Set roadmaps for a broad portfolio of products as well as cross functional efforts; define OKRs to guide teams and manage execution of the same
  • Experience being a key member of the leadership team, advising and setting strategy for the future of the Reddit Ads products
  • Collaborate with cross functional teams across Consumer, Sales, Product Marketing and others to define and achieve common goals

Qualifications:

  • 10+ years of PM leadership or equivalent experience building, executing and scaling >1M user consumer internet products
  • Experience delivering a roadmap and executing on Ads measurement products
  • Experience building highly scalable consumer and/or Ads products 
  • Proven experience in building & running high-performing, diverse & inclusive teams
  • Excellent interpersonal skills, ability to manage, mentor and motivate a team, and align a diverse set of stakeholders towards a common goal
  • Experience presenting to and working with with Executive-level leadership

Benefits:

  • Comprehensive Healthcare Benefits and Income Replacement Programs
  • 401k Match
  • Family Planning Support
  • Gender-Affirming Care
  • Mental Health & Coaching Benefits
  • Flexible Vacation & Reddit Global Days off
  • Generous paid Parental Leave  
  • Paid Volunteer time off

#LI-AS1

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