Industry Marketing Manager

undefined ago • 5-8 Years • Marketing • $130,000 PA - $160,000 PA

Job Summary

Job Description

EvenUp is a fast-growing vertical SaaS company leveraging AI to empower personal injury lawyers and victims. As an Industry Marketing Manager, you will drive brand awareness and growth within the legal vertical by acting as an internal expert, creating engaging content, and leading creative campaigns. This role requires strategic thinking, tactical execution, and a passion for storytelling to maximize relevance and impact across new industry segments.
Must have:
  • Act as an internal expert on the personal injury legal space
  • Create engaging, vertical-specific content
  • Experiment with creative campaigns and ideas
  • Collaborate closely with the marketing team
  • Use data, market insights, and trends to shape messaging
  • Lead cross-functional, creative initiatives
  • Support positioning EvenUp as the leading AI solution
  • Strengthen EvenUp’s public presence through campaigns and events
  • 5–8 years of experience in litigation and/or pre-litigation law firms
  • Proven track record crafting GTM strategies tailored to specific verticals
  • Experience building targeted content and presenting to the personal injury industry
  • Excellent cross-functional collaboration and storytelling skills
  • Analytical, data-informed mindset
  • Thrive in a fast-paced, entrepreneurial environment
Good to have:
  • Marketing experience
Perks:
  • Choice of medical, dental, and vision insurance plans
  • Additional insurance coverage options (life, accident, critical illness)
  • Flexible paid time off, sick leave, short-term and long-term disability
  • 10 US observed holidays, and Canadian statutory holidays by province
  • Home office stipend
  • 401(k) for US-based employees and RRSP for Canada-based employees
  • Paid parental leave
  • Local in-person meet-up program
  • Hubs in San Francisco and Toronto

Job Details

EvenUp is on a mission to close the justice gap using technology and AI. We empower personal injury lawyers and victims to get the justice they deserve. Our products enable law firms to secure faster settlements, higher payouts, and better outcomes for victims injured through no fault of their own in vehicle collisions, accidents, natural disasters, and more.

We are one of the fastest-growing vertical SaaS companies in history, and we are just getting started. EvenUp is backed by top VCs, including Bessemer Venture Partners, Bain Capital Ventures, SignalFire, and Lightspeed. We are looking to expand our team with talented, driven, and collaborative individuals who seek to have a lasting impact. Learn more at www.evenuplaw.com.

As a high-growth Series D startup and unicorn, we’re scaling across new industry segments. A dedicated Industry Marketing Manager ensures that every product launch and campaign is contextualized to the legal vertical, maximizing relevance, resonance, and impact. We’re looking for an Industry Marketing leader who can think strategically, act tactically, and deliver targeted impact across verticals.

We’re looking for a creative, tech-savvy individual who understands the personal injury legal space and thrives on building awareness through content, campaigns, and industry engagement. This person should be passionate about storytelling, plugged into industry trends, and excited to experiment with ideas that drive real impact.

Responsibilities:

  • Act as an internal expert on the personal injury legal space, informing marketing strategy with deep industry insight.
  • Create engaging, vertical-specific content that resonates with litigation and pre-litigation law firms.
  • Experiment with creative campaigns and ideas to raise awareness of EvenUp across the legal industry.
  • Collaborate closely with the marketing team to develop programs that drive brand awareness and growth within the legal vertical.
  • In partnership with marketing leadership, use data, market insights, and emerging trends to help shape messaging, content, and campaign direction.
  • Lead cross-functional, creative initiatives across marketing and sales to deepen industry engagement and outreach.
  • Support efforts to position EvenUp as the leading AI solution for personal injury law firms.
  • Strengthen EvenUp’s public presence through campaigns, industry events, and speaking opportunities that reinforce our role as a trusted solution in legal tech.

Qualifications:

  • 5–8 years of experience in litigation and/or pre-litigation law firms, ideally in the personal injury space
  • Passionate about marketing and engaging customers. Marketing experience is a bonus
  • Proven track record crafting GTM strategies tailored to specific verticals.
  • Experience building targeted content, engaging and presenting to the personal injury industry
  • Excellent cross-functional collaboration and storytelling skills.
  • Analytical, data-informed mindset with experience driving industry-specific metrics.
  • Thrive in a fast-paced, entrepreneurial environment with high autonomy and execution velocity.

Notice to Candidates:

EvenUp has been made aware of fraudulent job postings and unaffiliated third parties posing as our recruiting team – please know that we have no affiliation or connection to these situations. We only post open roles on our career page (evenuplaw.com/careers) or reputable job boards like our official LinkedIn or Indeed pages, and all official EvenUp recruitment emails will come from the domains @evenuplaw.com, @evenup.ai, @ext-evenuplaw.com, no-reply@ashbyhq.com or no‑reply@canditech.io email addresses.

To ensure fairness and proper consideration, we do not accept resumes or expressions of interest via email or social media messages. If you’re interested in a role, please submit your application directly through our careers page.

If you receive communication from someone you believe is impersonating EvenUp, please report it to us at talent-ops-team@evenuplaw.com. Examples of fraudulent domains include “careers-evenuplaw.com” and “careers-evenuplaws.com”.

Benefits & Perks:

As part of our total rewards package, we offer attractive benefits and perks to our employees, including:

  • Choice of medical, dental, and vision insurance plans for you and your family
  • Additional insurance coverage options for life, accident, or critical illness
  • Flexible paid time off, sick leave, short-term and long-term disability
  • 10 US observed holidays, and Canadian statutory holidays by province
  • A home office stipend
  • 401(k) for US-based employees and RRSP for Canada-based employees
  • Paid parental leave
  • A local in-person meet-up program
  • Hubs in San Francisco and Toronto

Please note the above benefits & perks are for full-time employees

EvenUp is an equal opportunity employer. We are committed to diversity and inclusion in our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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About The Company

United States (Remote)

San Francisco, California, United States (Hybrid)

San Francisco, California, United States (Hybrid)

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