Marketing Creatives Producer

As a Marketing Creatives Producer, you'll have plenty of opportunity for research and complete responsibility for your project. Developing your own framework for analyzing creative content will allow you to create better content, and having a good relationship with partners will let you conduct extensive market research. If this challenge excites you and you want to join our amazing marketing team, make extremely effective, high-budget marketing content with us, get in touch.

What you'll be doing:

• Define and shaping the creative strategy for one of our projects
• Set priorities for creative production and participating in planning
• Take the lead in the creative development process as a producer: generate hypotheses, select ideas, and oversee the creative production process
• Analyze creative results and global hypotheses, translate the findings into actionable insights for the production team
• Enhance existing tools for creatives analytics in collaboration with the Marketing Analytics team
• Continuous monitoring, research, and analysis of the mobile advertising market
• Manage the Creative Knowledge Base and provide insights to the team for further development
• Collaborate with internal cross-functional teams and external partners
• Analyze the use of AI in marketing creative trends
• Search for and implement AI solutions that increase creative production efficiency
• Mentor young professionals

What we need from you:

• Extensive experience in a similar or related position in GameDev with a portfolio showcasing successful production of creatives or games
• Deep understanding of the mobile gaming and mobile advertising market
• Knowledge about advertising channels, placements, and the intricacies of performance marketing
• Proficiency in the full art, video, and playable ads production cycles
• Experience in working with analytics
• Intermediate English (B1) or higher is preferred
• Strong communication skills both verbal and written and ability to generate, prioritize, and analyze ideas
• Experience working with AI

What you'll like about us:

• Remote/hybrid options: choose official employment in Georgia or work via a B2B contract from select countries
• Professional growth: we offer English lessons with an instructor, pay for trips to professional conferences, and partially reimburse employees for education
• Flexibility: sometimes you just want to try something new. We get it, so we'll support you if you decide you want to switch to a new position, role, or project
• Teamwork: we value the expertise of every member of our team, so we really listen to each other
• Data-driven decision-making: all our product-related decisions are ultimately based on metrics, not subjective feelings
• Plus all the standard stuff: official employment, health insurance, and partial reimbursement for your gym membership

The recruitment process will consist of four phases: an interview with our recruiter, a technical interview with the team of creative producers, a test assignment, and a final call with the Head of Marketing Creatives.