Marketing Producer

1 Month ago • All levels

Job Summary

Job Description

The Marketing Producer for Hay Day will bring operational excellence to the Marketing team. This role involves working closely with the Marketing Artist & Brand Marketing for all marketing initiatives, strategy, execution, and production for live and new games. Responsibilities include project and vendor management for creative asset production pipelines, managing the process, schedule, and quality aspects of art development and marketing pipelines. The role also involves collaborating with the Marketing Art Owner & Game art team to define strategies and execute content milestones, driving creative production for LiveOps art, collaborating with LiveOps & Product Marketing on needs for LiveOps art and creatives, uploading assets for event cards, invoicing and budget management, conducting quality checks, and ensuring efficient production processes. The ideal candidate will have strong project management skills, attention to detail, and experience within the gaming or similar creative industries.
Must have:
  • Knowledge of marketing production and project management.
  • Strong organizational skills and ability to collaborate with stakeholders.
  • Excellent verbal and written communication skills.
  • Proven art production experience within gaming or similar industries.
  • Excellent domain of English language.
  • Entrepreneurial mindset and ability to work independently.

Job Details

This is your opportunity to work with a great team on one of the greatest farming simulator games in history, and continue to bring joy to the millions of players that enjoy our beloved game so much!

We are looking for a Marketing Producer for Hay Day to bring operational excellence to our Marketing team. Step into the heart of a new global marketing organization, where you'll engage with the iconic game Hay Day captivating millions of dedicated gamers worldwide. We're looking for a highly structured and organised collaborator who takes full ownership of their projects, to realize the team’s creative visions.

You will work very closely with the Marketing Artist & Brand Marketing for all marketing initiatives, strategy, execution, and production for our live and new games. This role requires strong project management expertise, with high attention to details - in reality this means being on top of operational marketing activities and key deliverables at all times. You are a strong communicator, who takes ownership and is passionate about our games and is continuously striving for better performance. 

Responsibilities

  • Project & vendor management for our creative asset production pipelines 

  • Responsible for the process, schedule and quality aspects of the art development and marketing pipelines, including establishing the framework, capacity planning, resource management and budget

  • Close collaboration with Marketing Art Owner & Game art team to help define strategies and execute against content milestones and key deliverables

  • Work with leadership Driving the creative production from end to end on LiveOps art for platforms & in game pop-ups

  • Close collaboration with LiveOps & Product Marketing manager on needs for LiveOps art, CRM creatives & copy 

  • Uploading assets (static and copy) for event cards on App Store and Google Play Store

  • Invoicing and budget management

  • Conduct quality checks on marketing materials to ensure accuracy, consistency, and compliance with brand standards

  • Ensure we have the best organisational structure, processes and practices that allow our partners to produce high-quality artwork efficiently, on time and within budget


Requirements

  • Entrepreneurial mindset and ability to thrive in a fast-moving complex, agile environment with the ability to work independently and on a project basis

  • Extensive knowledge of marketing production, project management, outsourcing, able to understand and manage production pipelines end-to-end

  • Strong organizational skills, with the ability to collaborate closely with both internal stakeholders and external partners

  • Great attention to detail, strong verbal and written communication skills, and the ability to convey thoughts clearly and logically

  • Proven art production experience within gaming or similar creative industries

  • Excellent domain of English language

  • Currently based in Helsinki or open to relocation

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About The Company

We believe games have the power to bring people around the world together and closer to each other. We work to create new, innovative, memorable experiences no one has played before. This is why we try to design games that excite wide and diverse player communities as well as to expand the audience for otherwise smaller “niche” game concepts. If you love to think, talk, play and make games, Supercell is the place for you. We’ve built a company of proactive and independent teams with the freedom to do what they think is best for their players, our games and the company at large.

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