Performance Marketing Manager

1 Minute ago • All levels • Marketing

Job Summary

Job Description

Addepar is a global technology and data company empowering investment professionals with precise guidance. Their platform aggregates over $8 trillion in assets across 50+ countries, integrating with numerous partners. Addepar is seeking a dynamic and commercially focused Performance Marketing Manager to drive geographical expansion and success in EMEA and APAC. The ideal candidate will have a strong B2B performance marketing background, event management experience, and a proven track record in high-impact marketing initiatives.
Must have:
  • Develop and execute performance marketing strategies.
  • Drive geo-expansion marketing plans.
  • Lead multi-channel marketing campaigns.
  • Track, analyze, and report on performance marketing programs.
  • Create compelling design and copy for campaigns.
  • Plan and implement conference participation.
  • Deliver high-end Addepar hosted events.
  • Optimize tracking and reporting through Salesforce.
  • Collaborate with internal teams and external partners.
  • Stay up-to-date with industry trends.
  • Utilize marketing automation tools, CRM, and analytics platforms.
  • Bachelor's degree in Marketing, Business, or related field.
  • Substantial B2B marketing experience.
  • Proven experience managing multi-channel campaigns.
  • Strong project management skills.
  • Excellent communication and interpersonal skills.
  • Proficiency in marketing automation, CRM, and analytics platforms.
  • Creative, strategic, and results-driven.
  • Proactive, enthusiastic, and willing to learn.
  • Ability to thrive in fast-paced environments.
  • Adapt to changing priorities.
  • Willingness to travel.
Good to have:
  • MBA

Job Details

Who We Are

Addepar is a global technology and data company that helps investment professionals provide the most informed, precise guidance for their clients. Hundreds of thousands of users have entrusted Addepar to empower smarter investment decisions and better advice over the last decade. With client presence in more than 50 countries, Addepar's platform aggregates portfolio, market and client data for over $8 trillion in assets. Addepar's open platform integrates with more than 100 software, data and services partners to deliver a complete solution for a wide range of firms and use cases. Addepar embraces a global flexible workforce model with offices in New York City, Salt Lake City, Chicago, London, Edinburgh, Pune and Dubai.

The Role

Addepar are seeking a dynamic and commercially focused Performance Marketing Manager to join our marketing team. This role will be responsible for driving the geographical expansion and success of Addepar across our EMEA and APAC regions. The ideal candidate will have a strong background in B2B performance marketing, event management experience and a proven track record of managing and executing high-impact marketing initiatives.

What You’ll Do

  • Drive Growth through Performance Marketing: Develop and execute performance marketing strategies that drive awareness, adoption, and engagement of Addepar and our solutions. Drive and execute comprehensive marketing plans to support geo-expansion including go-to-market strategies, campaigns, and promotional activities
  • Lead Multi-Channel Campaigns: Lead the development and execution of marketing campaigns covering all channels (digital, content, events, etc.) to drive brand awareness, lead generation, and pipeline growth. Track, analyse, and report on the performance of performance marketing programs, providing insights and recommendations for continuous improvement and optimisation
  • Content Creation: Working with our in house Studio Team create compelling design and copy to support campaigns, events or other activities. Ensure these assets resonate with our target audience and also work regionally
  • Enhance the delivery of our third-party conference participation and our own client events: Work with our events team to plan and implement conference participation, liaising with conference organisers, as well as delivering high-end Addepar hosted events in major regional cities. Help define our regional conference and events programme, execute against it, and track commercial return on investment. Optimise the tracking and reporting through Salesforce including the number of commercial opportunities, contacts and leads created
  • Collaborate with Teams: Work closely with internal teams (sales, customer success, client management) and external partners to create and deliver joint marketing initiatives.Cultivate and maintain strong relationships with key partners and stakeholders to ensure alignment and maximize mutual benefits
  • Stay Informed: Stay up-to-date with industry trends, competitor activities, and market developments to inform marketing strategies and initiatives
  • Leverage Marketing Technology: Working in partnership with marketing operations, utilising marketing automation tools, CRM systems, and analytics platforms to enhance the effectiveness and efficiency of marketing campaigns

Who You Are

  • Bachelor's degree in Marketing, Business, or a related field. MBA would be a plus
  • Substantial experience in B2B marketing, preferably in the financial technology or software industry
  • Proven experience in managing and executing marketing campaigns bringing together multiple marketing channels (digital, content, events, social, media etc)
  • Strong project management skills with the ability to manage multiple initiatives simultaneously
  • Excellent communication and interpersonal skills, with the ability to build and maintain relationships with partners and internal stakeholders
  • Proficiency in marketing automation tools, CRM systems, and analytics platforms
  • Creative thinker with a strategic mindset and a results-driven approach
  • Proactive and enthusiastic with a can-do attitude and willingness to learn new skills
  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities
  • Willingness to travel when required

Our Values

  • Act Like an Owner - Think and operate with intention, purpose and care. Own outcomes.
  • Build Together - Collaborate to unlock the best solutions. Deliver lasting value.
  • Champion Our Clients - Exceed client expectations. Our clients’ success is our success.
  • Drive Innovation - Be bold and unconstrained in problem solving. Transform the industry.
  • Embrace Learning - Engage our community to broaden our perspective. Bring a growth mindset.

In addition to our core values, Addepar is proud to be an equal opportunity employer. We seek to bring together diverse ideas, experiences, skill sets, perspectives, backgrounds and identities to drive innovative solutions. We commit to promoting a welcoming environment where inclusion and belonging are held as a shared responsibility.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

PHISHING SCAM WARNING: Addepar is among several companies recently made aware of a phishing scam involving con artists posing as hiring managers recruiting via email, text and social media. The imposters are creating misleading email accounts, conducting remote “interviews,” and making fake job offers in order to collect personal and financial information from unsuspecting individuals. Please be aware that no job offers will be made from Addepar without a formal interview process. Additionally, Addepar will not ask you to purchase equipment or supplies as part of your onboarding process. If you have any questions, please reach out to TAinfo@addepar.com.

Similar Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Similar Skill Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Jobs in London, England, United Kingdom

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Marketing Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

About The Company

Pune, Maharashtra, India (Hybrid)

Pune, Maharashtra, India (Hybrid)

London, England, United Kingdom (On-Site)

New York, United States (On-Site)

United States (Remote)

United Kingdom (Remote)

Pune, Maharashtra, India (Hybrid)

Pune, Maharashtra, India (On-Site)

New York, United States (On-Site)

View All Jobs

Get notified when new jobs are added by Addepar

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug