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PPC Campaign Manager

12 Hours ago • 2 Years + • Marketing

Job Summary

Job Description

As a PPC Campaign Manager at Huuuge Games, you'll be responsible for developing, implementing, and optimizing paid advertising campaigns across web and mobile platforms. You'll manage your own budget, focusing on user acquisition strategies using SEM, display ads, retargeting, and other web-specific tactics. Your role involves analyzing data (ROAS, CPA, and gaming metrics) to optimize campaign performance, driving revenue growth through effective player acquisition. You will also collaborate with the team to shape strategies that attract millions of players.
Must have:
  • 2+ years PPC management experience
  • Expertise in Google AdWords & other PPC platforms
  • Data-driven mindset & strong analytical skills
  • Excellent communication & teamwork
  • Fluent English (verbal & written)

Job Details

Job description

Introduction:

At Huuuge Games we make top grossing mobile games that bring people together through fun and social mobile gaming. Become a part of an exciting adventure bringing fun & truly social experience to millions of players around the world from our offices in Poland. 

If you love gaming and you are a user acquisition guru, then this is your Opportunity! We’re looking for a highly motivated and experienced Digital Marketing Expert whose specialty is PPC for web and mobile gaming. You will be responsible for developing, implementing and optimizing paid advertising campaigns while managing your own budget. Join our team of marketing wizards and turn impactful User Acquisition strategies directly into our product's growth!

Why you will love this role?

  • Leading Impactful Campaigns: Shape strategies that attract millions of players to our games.

  • Data-Driven Optimization: Use advanced tools to optimize campaigns across platforms.

  • Career Growth: Benefit from ongoing development opportunities while expanding your expertise in a growth-focused company.

How will you make an impact with us? 

  • Web Campaign Optimization for Gaming: Manage and optimize user acquisition campaigns using SEM, display ads, retargeting, and web-specific strategies aimed at gaming audiences.

  • User Acquisition Strategy: Develop and execute data-driven strategies for social media, mobile ad networks and web gaming channels and campaigns.

  • Budget Management: Optimize ROAS by managing budgets effectively for player acquisition across platforms.

  • Performance Analytics: Track key metrics like CPC, CPA, CTR, and further gaming metrics to continuously improve strategies.

  • Revenue Growth: Drive revenue by acquiring valuable players through data driven campaign optimization and decision making, while uncovering strategic opportunities to maximize ROAS.

Job requirements

This is the right job for you if you have:

  • Demonstrated expertise as a PPC Manager or Digital Marketing Specialist with hands-on experience in managing and optimizing web campaigns - 2 years’ experience is an absolute  minimum.

  • Data-driven mindset and In-depth knowledge of Google AdWords and other PPC platforms (multichannel expertise in mobile, web, SEM, display).

  • Strong analytical skills with the ability to interpret data (ROAS, CPA, and gaming metrics) and proficiency in using digital marketing tools.

  • Excellent Communication and teamwork skills.

  • Fluent level of English (verbal and written).

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About The Company

Huuuge is an international free-to-play games developer and a global publisher of digital games on mobile and web platforms, with a mission to empower billions of people to play together, as part of the Huuuge vision to transform mobile gaming into a massively social experience. 


In order to continue building one of the global leaders in real-time, free-to-play mobile gaming, Huuuge aims to redefine the user experience by offering best-in-class live operations and innovative social features in its games.


Huuuge is one of the fastest-growing mobile game developers, having generated annual consolidated revenue growth of 30.6% in the period between 2017 and 2019 (CAGR). The Company develops and publishes its games globally and its users play its games in almost every country in the world.


Huuuge’s major areas of operations are development and publishing. Development encompasses all activities related to the development of new games. Huuuge has a proven track record of developing successful games within the social casino subgenre through its systematic development process. Publishing encompasses activities from the launch of a game onwards, including relationship building with distributors, marketing and continuous post-launch game optimization.


As of September 30, 2020 Huuuge had 4.74 million Monthly Active Users (“MAU”) compared to 3.98 million, 3.72 million and 3.32 million as at calendar year end 2019, 2018 and 2017, respectively.

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