Product Marketing Manager
Job Summary
Job Description
Plaid is transforming how people interact with their finances by building tools and experiences for developers. They empower millions with financial tools, connecting thousands of companies and banks to facilitate easy linking of financial accounts. Plaid's network spans 12,000 financial institutions across the US, Canada, UK, and Europe. As a Product Marketing Manager, the focus is on driving product area success by ensuring the right customer is reached at the right time with the right product. This involves shaping go-to-market strategies, influencing product development, raising industry and customer awareness, and contributing to overall product success.
Must have:
- Drive success of product area
- Shape go-to-market strategies
- Influence product development
- Drive industry and customer awareness
Job Details
We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Washington D.C., London and Amsterdam.
As a Product Marketing Manager at Plaid, your primary focus is driving the success of your product area. More specifically, are we talking to the right customer at the right time about the right product? You’ll work closely with product managers from early discovery and product-market fit through launch, growth, and adoption. Your role is to shape go-to-market strategies, influence product development, drive industry and customer awareness and ensure every initiative you drive contributes to product success.
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