Role Purpose

To undertake the headquarters' channel marketing strategy, formulate regional channel marketing plans, track their execution, identify business opportunities, and solve problems to promote the achievement of sales targets.

Key Accountabilities/Responsibilities

1. Regional business analysis and planning

• Fully communicate with the category marketing team to clearly understand headquarters' strategies and plans.
• Deeply interact with regional managers to understand regional conditions and needs.
• Consolidate headquarters' plans and localize them into regional plans.
• Regularly review business structure analysis, identify business opportunities, and solve problems.

2. Resource integration, allocation, and budget management

• Responsible for allocating activity resources within the region.
• Ensure activities are executed within budget, including but not limited to channel expenses and marketing expenses.
• Maximize activity investment ROI.

3. Channel strategy dissemination, on-site execution, and feedback

• Communicate and deploy channel strategies and activity plans to regional/city sales managers at all levels.
• Track store execution (e.g., main shelf display, secondary display, product distribution, store expansion, etc.).
• Provide regional execution feedback to headquarters and offer regional business insights.

4. Sales forecasting

• Collect/summarize TSM's monthly sales forecasts, review regional sales forecasts.
• Ensure sales forecast execution.

5. Design/planning/implementation of regional activities

• Develop localized or customer-specific activities based on customer/shopper needs and market changes.

Qualifications/Requirements:

Education:

• Bachelor's degree or above, marketing, business administration or related majors.

Working Experience:

• More than 5 years of actual sales or channel marketing experience in the fast-moving consumer goods (FMCG) industry.
• Some sales experience is preferred.

Professional Knowledge/Skill:

• Knowledge of China market operations, marketing, and regulations.
• Good understanding of FMCG client operations.
• Knowledge of sales management, regional management, supply chain management, and merchandising.

Computer & Language Skill:

• Proficient in computer and common office software.

Competency:

• Organizational, planning, and communication and coordination skills.
• Rigorous logical thinking and analytical judgment skills.
• Problem-solving and adaptability to complex situations.
• Customer relationship management skills.
• Professional sales techniques and modern channel negotiation skills.
• Professional presentation skills.
• Information management skills.

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Important note to candidates:

The Haleon recruitment team will only contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.