DraftWise is a leading AI company in the legal industry, developing a secure knowledge platform to help lawyers draft, negotiate, and review contracts faster. The Senior Brand Designer will champion and evolve brand guidelines, create engaging digital and social content, and contribute to website design in Webflow. This role involves close collaboration with Marketing, Product, and Sales teams to maintain and elevate the visual identity across all customer touchpoints, requiring a strategic, self-directed creative professional.

Must Have

• Create motion design content for social media and marketing campaigns.
• Champion and evolve brand guidelines, ensuring consistency and quality.
• Design engaging social media graphics, animations, and short-form videos.
• Partner with Marketing, Product, and Sales teams on visual stories.
• Own ongoing website improvements in Webflow.
• Design exhibition graphics, booth displays, and event collateral.
• 5-7 years of experience in visual design, brand design, or creative role.

Good to Have

• Experience designing and building in Webflow, with basic HTML/CSS knowledge.
• Familiarity with design systems, component libraries, animation principles, and micro-interactions.
• Understanding of design for print and large-format graphics.
• Interest or experience in the legal industry, B2B SaaS, or fast-paced startup environments.

Perks & Benefits

• Flexible remote work
• Equity plan
• Private medical care
• New laptop and a work-from-home stipend for necessary accessories
• Generous PTO / sick leave
• Opportunity to lead our company as we disrupt the legal world

About Draftwise

DraftWise is at the forefront of AI in the legal industry, building a secure knowledge platform that helps lawyers at elite law firms draft, negotiate and review contracts faster, and with an edge over their competitors. Our core product unlocks for the first time the years of historic legal contracts that firms have negotiated for their clients. We use the latest in data management, machine learning and language analytics to help lawyers and legal professionals write better, safer contracts. Some reasons to join DraftWise:

• Our core offering has achieved product market fit proven by our partnerships with the industries leading Vault 10, Magic Circle and AMLAW 100 firms.
• Our founding team is composed of former Palantir and Google engineers along with an experienced lawyer from a top global law firm.
• We are backed by Y-Combinator and recently raised our $20M in our Series A backed by Index Ventures
• We are a fully remote company, though offer the option to co-work in our major cities in the US and Europe.
• We are working with the latest generative AI technology and developing practical applications of it for the legal industry
• We are solving problems that matter to lawyers, and our users love us for it!

About the role

About The Role

We are looking for an experienced Senior Brand Designer to join our team. This individual will be responsible for championing and evolving our brand guidelines, creating engaging digital and social content, and contributing to our website design and development in Webflow. You will work closely with cross-functional teams, including Marketing, Product, and Sales, to maintain and elevate our visual identity across all customer touchpoints. The ideal candidate is an excellent communicator, a strategic thinker, and a self-directed creative professional who thrives in a fast-paced environment.

Key Responsibilities:

• Motion & Video Content: Create motion design content for social media and marketing campaigns, including product demos and promotional videos.
• Brand & Visual Identity: Champion and evolve brand guidelines, ensuring consistency and quality across all channels while elevating our visual language as the company grows.
• Digital & Social Content: Design engaging social media graphics, animations, and short-form videos optimized for platform performance and audience engagement.
• Cross-Functional Collaboration: Partner with Marketing, Product, and Sales teams to translate product features into compelling visual stories and ensure every customer touchpoint reflects the quality of our platform. Collateral, one-pagers, and e-books.
• Web & Digital Experience: Own ongoing website improvements in Webflow, from landing pages to micro-interactions, maintaining design quality and site performance.
• Events & Exhibition Design: Design compelling exhibition graphics, booth displays, and event collateral that create impactful physical brand experiences.

You may not have all the skills right now, but we'll help you develop them along the way.

Requirements:

• 5-7 years of experience in visual design, brand design, or creative role (agency or in-house)
• Strong portfolio showcasing digital design, social content, web design, and brand systems
• Expert proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro)
• Motion design, video editing, and post-production capabilities for social media content
• Deep understanding of brand identity systems, responsive design principles, and design fundamentals (typography, layout, composition)
• Ability to manage multiple projects independently while maintaining quality and making confident design decisions
• Exceptional communication and presentation skills for articulating design rationale to stakeholders

Nice to Have:

• Experience designing and building in Webflow, with basic HTML/CSS knowledge
• Familiarity with design systems, component libraries, animation principles, and micro-interactions
• Understanding of design for print and large-format graphics
• Interest or experience in the legal industry, B2B SaaS, or fast-paced startup environments

What we offer

• Flexible remote work
• Equity plan
• Salary: $110,000 - $150,000 CAD
• Private medical care
• New laptop and a work-from-home stipend for necessary accessories
• Generous PTO / sick leave
• Opportunity to lead our company as we disrupt the legal world

Technology

We have plenty of challenges at all levels of the stack, from the nuts and bolts of designing a processing back-end engine, VM infrastructure and NLP all the way up to building beautiful web technology.

If you have the appetite for it, you’ll be able to drive the product direction.

Product: React, Typescript, Redux, Postgres, Java, Elasticsearch