Senior Design Lead

Uniswap Labs builds products that help millions of people access DeFi simply and securely ‒ from the Uniswap Web App and Wallet to crypto infrastructure like the Uniswap Trading API, and Unichain. Uniswap Labs also contributes to the development of the Uniswap Protocol, which has processed over $2.9 trillion in volume across thousands of tokens on Ethereum and 12+ other chains.

When you join Uniswap, you become part of a team that's reshaping the way value flows on the internet.

We’re looking for an experienced and self-directed design leader to help craft and communicate the Uniswap story. As a key member of our close-knit design team, you’ll drive creative strategy and execution across a range of mediums, helping evolve Uniswap into one of the most trusted, recognizable, and influential brands in crypto and beyond.

You’ll be joining a team known for producing high-impact, high-quality creative work in a fast-paced, mission-driven environment. This role is ideal for someone who combines deep craft expertise with strong people leadership and cross-functional collaboration skills.

Responsibilities:

• Lead and execute complex design projects across brand, marketing, and events. This includes conceiving and scoping digital and offline campaigns, viral drops, physical experiences, and evolving our brand identity .
• Solve ambiguous design challenges through systems thinking, storytelling, and strategic judgment.
• Define and evolve Uniswap's visual language, ensuring consistency and innovation across all touchpoints.
• Stay on the pulse of visual design, crypto, and marketing trends to inform and inspire the team.
• Act as a mentor and design thought leader within the organization. Help grow a culture of excellence, curiosity, and low-ego collaboration.
• Lead recruitment, onboarding, and performance development for internal designers and external contractors or agencies.
• Manage designers and own the success of your team by setting direction, delegating effectively, and ensuring delivery of high-quality work. Own team goal achievement and drive measurable design impact aligned with broader company objectives.
• Oversee planning, staffing, and performance management for your group. Make key decisions related to hiring, structure, and creative operations. Leverage a deep understanding of Uniswap's business model, products, and strategy to inform team priorities and design decisions.

What We’re Looking For

• 12 years of experience in brand, marketing, and interactive design with a portfolio demonstrating both craft excellence and conceptual thinking.
• Demonstrated expertise as a subject matter expert in brand and visual design.
• Proven experience driving major branding or rebranding initiatives, from concept through execution, including positioning, identity development, and cross-channel implementation.
• Prior management experience leading designers or agencies and owning major cross-functional initiatives.
• Strong proficiency in Figma, Adobe Creative Suite, and emerging AI design tools.
• Deep understanding of design principles including typography, composition, hierarchy, color, and motion.
• Familiarity with crypto and experience using DeFi products or dapps.
• Ability to manage multiple priorities and adapt quickly to feedback and changing directions.
• Thoughtful communicator who can advocate for design while balancing user, brand, and business needs.