Senior Manager, Co-brand Marketing Services
Visa
Job Summary
This Senior Marketing Manager role at Visa's Marketing Services team focuses on developing and selling client programs to optimize Visa marketing platforms for Co-brand and Merchant clients. The role involves leading strategic account relationships, identifying marketing solutions, and driving business growth for both Visa and its clients through thought leadership and program execution. It requires planning marketing strategies, building cross-functional partnerships, and thriving in a fast-paced, matrixed environment with a results-oriented attitude.
Must Have
- Support development and sell-in of client programs that optimize Visa marketing platforms/initiatives.
- Lead strategic account relationships and identify opportunities for Visa to support clients with Marketing Services solutions.
- Responsible for prospecting, pricing, and selling marketing solutions for Co-brand and Merchant clients.
- Engage with teams across Visa and its clients to deliver thought leadership advisory services and execution of marketing programs.
- Plan marketing strategies and partnership initiatives to grow Visa’s business with clients.
- Build partnership relationships with cross-functional teams including Sales, Product, Marketing, and agencies.
- Ability to thrive in a fast-moving, highly matrixed environment.
- Results-oriented, flexible, with a “can do”, positive attitude.
- Strong track record in working collaboratively and independently with internal team members and external clients.
- 8+ years of relevant work experience with a Bachelor’s Degree (or equivalent with advanced degree/PhD).
Good to Have
- 9 or more years of relevant work experience with a Bachelor Degree (or equivalent with advanced degree/PhD).
- Significant experience in marketing in the financial services or payments sector, working in a fast-moving environment.
- Prior experience in business development.
- Prior experience in designing and executing multichannel marketing campaigns across the marketing lifecycle.
- Prior experience working with Merchants.
- Strong executive presence and comfort leading discussions with clients.
- Strong analytical skills and comfortable translating data into marketing strategy.
- Strong written and in-person communication skills.
- Strong project management skills.
- Experience planning and executing events.
- Team player with experience coordinating cross functional, end-to-end projects.
- Self-motivated and proactive in asking questions / proposing solutions.
- Extensive knowledge of Microsoft Office Excel, Power Point and Word.
- Willing to travel.
Perks & Benefits
- Comprehensive benefits package including Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.
- Potential sales incentive payments.
- Eligibility for bonus and equity.
Job Description
Company Description
Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.
Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.
Job Description
This is an exciting time to join Visa's Marketing Services team, as we grow the team and strengthen our focus on deepening relationships with Co-brand and Merchant clients.
The Senior Marketing Manager, Marketing Services Co-brand/Merchant Business Development will support the development and sell-in of client programs that optimize the use of Visa marketing platforms/initiatives.
The Marketing Services team is transforming how we partner with clients to drive engagement, through a proactive and results driven marketing approach. As part of the NA Marketing Services team, the Senior Marketing Manager, Co-brand/Merchant Business Development, will lead strategic account relationships while identifying opportunities for Visa to support clients with Marketing Services solutions. This role will be responsible for prospecting, pricing and selling in marketing solutions for Visa’s Co-brand and Merchant clients. The Senior Marketing Manager will engage with teams across Visa and its clients to deliver thought leadership advisory services and execution of marketing programs to help grow our clients’ business and drive incremental client and Visa revenue.
You will be responsible for planning marketing strategies and partnership initiatives to grow Visa’s business with Visa’s clients, through the activation of Visa marketing solutions, platforms/initiatives and strategic use of sponsorship assets. This Senior Manager is responsible for building partnership relationships with the cross-functional team, including Sales, Product, Marketing and agencies to deliver best-in-class marketing plans that drive business goals for both Visa and its clients.
This Senior Manager must be able to thrive in a fast-moving, highly matrixed environment. You are results-oriented, flexible, with a “can do”, positive attitude. Additionally, you have a strong track record in working collaboratively and independently with internal team members and external clients.
This is a hybrid position. Expectation of days in the office will be confirmed by your Hiring Manager.
This position is not eligible for Sponsorship
Qualifications
Basic Qualifications:
- 8+ years of relevant work experience with a Bachelor’s Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD, OR 11+ years of relevant work experience.
Preferred qualifications:
- 9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD.
- You have significant experience in marketing in the financial services or payments sector, working in a fast-moving environment
- You have prior experience in business development
- You have prior experience in designing and executing multichannel marketing campaigns (e.g., paid social, search engine marketing, email, direct mail, etc.) across the marketing lifecycle (acquisition, usage, retention, loyalty), designing and executing small to large scale experiential events
- You have prior experience working with Merchants
- You have strong executive presence and comfort leading discussions with clients
- You have strong analytical skills and feel comfortable translating data into marketing strategy
- You have Strong written and in-person communication skills
- You have strong project management skills
- You have experience planning and executing events
- You are a team player with experience coordinating cross functional, end-to-end projects that included a high level of detail and ability to ensure project deadlines and budgets are met
- You are self-motivated and proactive in asking questions / proposing solutions
- You have extensive knowledge of Microsoft Office Excel, Power Point and Word
- You are willing to travel
Additional Information
Work Hours: Varies upon the needs of the department.
Travel Requirements: This position requires travel 5-10% of the time.
Mental/Physical Requirements: This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.
**U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 153,700.00 to 223,100.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.