Senior Partner Marketing Manager, Public Sector

1 Month ago • 7 Years + • Marketing • $147,000 PA - $210,000 PA

Job Summary

Job Description

The Senior Partner Marketing Manager will be responsible for developing and executing partner marketing plans for the Public Sector, driving demand generation, awareness, and pipeline growth. This involves collaborating with key partners to design joint go-to-market strategies, managing participation in industry events, building resources for partner enablement, overseeing budgets, and ensuring compliance with industry regulations. The role requires analyzing the success of partner initiatives and partnering with cross-functional teams for aligned strategies and execution. The ideal candidate should have at least 7 years of experience in partner marketing or channel marketing focused on the Public Sector.
Must have:
  • 7+ years of partner marketing experience, Public Sector focus
  • Experience with Public Sector partners and co-marketing programs
  • Understanding of public sector regulations and procurement processes
  • Expertise in integrated demand generation campaigns
  • Strong collaboration and communication skills
Good to have:
  • Experience leading marketing campaigns in Federal or SLED
  • Background in managing multiple partnerships
  • Strategic expertise in adapting to industry trends

Job Details

About Zscaler

Serving thousands of enterprise customers around the world including 40% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange™ platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.

Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast-paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler. 

Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You’ll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world’s cloud security leader and our customers worldwide.

The Zscaler Global Partner Marketing team is seeking an experienced and results-driven Senior Partner Marketing Manager to manage our Public Sector marketing initiatives. This role will focus on fostering impactful marketing strategies, promoting strong relationships, and collaborating with Public Sector partners across Federal, State & Local Government, Education (SLED), and Healthcare. You will be responsible for:

  • Developing and executing partner marketing plans for the Public Sector (Federal, SLED, and Healthcare verticals) that drive demand generation, awareness, and pipeline growth
  • Collaborating with key partners to design joint go-to-market strategies and co-branded campaigns, promoting mutual success
  • Leading the creation of tailored, partner-specific marketing campaigns focused on the unique challenges of Public Sector customers
  • Managing participation in public sector industry events (conferences, tradeshows, webinars, etc.) to elevate engagement and thought leadership
  • Building resources for partner enablement, such as whitepapers, case studies, and sales tools, to articulate Zscaler's value proposition to the Public Sector
  • Overseeing MDF and partner marketing budgets to deliver ROI-driven initiatives aligned with strategic objectives
  • Ensuring marketing materials and campaigns comply with industry regulations and align with sector-specific messaging, addressing requirements such as FedRAMP, HIPAA, and state-level mandates
  • Analyzing and reporting on the success of partner initiatives, using KPIs such as partner engagement, lead generation, and pipeline contribution
  • Partnering with cross-functional teams, including sales, field marketing, and public sector leadership, to ensure aligned strategies and execution

What We’re Looking for (Minimum Qualifications)

  • 7+ years of experience in partner marketing or channel marketing, with a strong focus on Public Sector (Federal, SLED, and Healthcare verticals)
  • Demonstrated success working with Public Sector partners and managing co-marketing programs
  • Solid understanding of public sector regulations and procurement processes (FedRAMP, HIPAA, GSA Schedules, etc.)
  • Proven expertise in designing and executing integrated demand generation campaigns that drive measurable results
  • Strong collaboration, communication, and interpersonal skills
  • Ability to analyze marketing performance metrics and affect results in a cross-functional environment
  • Bachelor’s degree (B.S. or B.A. required)
  • Willingness to travel up to 30% for partner meetings, events, and conferences

What Will Make You Stand Out (Preferred Qualifications)

  • Experience leading marketing campaigns that specifically drive growth in Federal or SLED verticals
  • Background in managing multiple partnerships and working within complex ecosystems
  • Strategic expertise in adapting to rapidly evolving industry trends

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About The Company

Zscaler enables the world’s leading organizations to securely transform their networks and applications for a mobile and cloud first world. Its flagship services, Zscaler Internet Access and Zscaler Private Access, create fast, secure connections between users and applications, regardless of device, location, or network. Zscaler services are 100% cloud-delivered and offer the simplicity, enhanced security, and improved user experience that traditional appliances or hybrid solutions are unable to match. Used in more than 185 countries, Zscaler operates the world’s largest cloud security platform, protecting thousands of enterprises and government agencies from cyberattacks and data loss.



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