Sr. Director, Product Marketing - Platform

2 Months ago • 12 Years + • Product • $210,000 PA - $300,000 PA

Job Summary

Job Description

The Sr. Director of Product Marketing will be responsible for developing and executing global go-to-market strategies and driving strategic collaboration across various departments. This role involves leading a team, building thought leadership, and delivering impactful marketing campaigns to elevate the platform narrative and achieve business results. Key responsibilities include driving the global narrative for the Zero Trust Exchange, collaborating with different teams to refine messaging, defining the long-term GTM strategy, creating thought leadership content, and leading targeted campaigns. The candidate should have at least 12 years of B2B SaaS marketing experience, a strong understanding of platform marketing, and the ability to synthesize complex technical concepts into clear messaging.
Must have:
  • 12+ years of B2B SaaS marketing experience
  • Experience in product, platform, or solutions marketing
  • Build enterprise-scale go-to-market strategies
  • Expertise in cybersecurity industries (preferred)
Good to have:
  • Experience representing the company at industry events
  • Track record of accelerating product adoption
Perks:
  • Various health plans
  • Time off plans for vacation and sick time
  • Parental leave options
  • Retirement options
  • Education reimbursement
  • In-office perks

Job Details

About Zscaler

Serving thousands of enterprise customers around the world including 40% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange™ platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.

Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast-paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler. 

Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are dedicated to teaching our audience to think about cybersecurity like they never have before. You'll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world's cloud security leader and our customers worldwide.

We are looking for a Sr. Director of Product Marketing to join our team in San Jose, California. Reporting to the VP of Product Marketing, you will execute on global go-to-market (GTM) strategies and drive strategic collaboration across product management, sales, marketing, and other key functions. You will lead a small team of product marketers, build thought leadership at the executive level, and deliver high-impact marketing campaigns that elevate the platform narrative and bring measurable business results. You will be responsible for:

  • Drive the global narrative for the Zero Trust Exchange as a premier security platform, collaborating with Product Management, Product Marketing, and the broader Marketing organization to refine key messaging for the Zero Trust Everywhere platform.
  • Work closely with the Analyst Relations team and other internal teams to represent Zscaler in the best light in marque reports (Gartner MQ, Forrester Wave etc.)
  • Define the long-term GTM strategy by utilizing market insights, collaborating with Sales, Channels, Demand Generation, and Enablement teams, and aligning with executive leadership objectives.
  • Create thought leadership and high-impact messaging and content for Zero Trust, SSE, and SASE through close collaboration with C-suite executives and key stakeholders.
  • Lead the development and execution of targeted campaigns and content strategies in collaboration with demand generation teams to achieve measurable outcomes.
  • Work with Sales Enablement to align strategies and deliver effective educational programs for global teams.

What We’re Looking for (Minimum Qualifications)

  • 12+ years of experience in roles of increasing responsibility in B2B SaaS marketing, with extensive background in Product, Platform, or Solutions Marketing
  • Demonstrated success building enterprise-scale go-to-market strategies and platform narratives, delivering measurable business impact across multi-product environments
  • Hands-on expertise in synthesizing complex technical concepts into differentiated and compelling messaging for internal and customer audiences, particularly around Zero Trust, SSE, or SASE
  • Expertise in enterprise cybersecurity industries strongly preferred
  • Work quickly with attention to detail, analytical with a creative mind, ability to juggle many high-visibility projects, and able to rapidly anticipate and adapt to shifting priorities.
  • Self-starter who loves to generate and try out new ideas, and likes to roll up your sleeves to get stuff done and have a massive impact.

What Will Make You Stand Out (Preferred Qualifications)

  • Experience representing a company at industry events, C-Suite briefings, and customer-facing engagements
  • Track record of aligning marketing strategies to accelerate product adoption, customer success, and company growth

 

#LI-Hybrid

#LI-RL2 

Zscaler’s salary ranges are benchmarked and are determined by role and level. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations and could be higher or lower based on a multitude of factors, including job-related skills, experience, and relevant education or training.

The base salary range listed for this full-time position excludes commission/ bonus/ equity (if applicable) + benefits.

Base Pay Range

$210,000 - $300,000 USD

At Zscaler, we are committed to building a team that reflects the communities we serve and the customers we work with. We foster an inclusive environment that values all backgrounds and perspectives, emphasizing collaboration and belonging. Join us in our mission to make doing business seamless and secure.

Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including:

  • Various health plans
  • Time off plans for vacation and sick time
  • Parental leave options
  • Retirement options
  • Education reimbursement
  • In-office perks, and more!

By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines.

Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, or local laws.

See more information by clicking on the Know Your Rights: Workplace Discrimination is Illegal link.

Pay Transparency

Zscaler complies with all applicable federal, state, and local pay transparency rules.

Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.

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About The Company

Zscaler enables the world’s leading organizations to securely transform their networks and applications for a mobile and cloud first world. Its flagship services, Zscaler Internet Access and Zscaler Private Access, create fast, secure connections between users and applications, regardless of device, location, or network. Zscaler services are 100% cloud-delivered and offer the simplicity, enhanced security, and improved user experience that traditional appliances or hybrid solutions are unable to match. Used in more than 185 countries, Zscaler operates the world’s largest cloud security platform, protecting thousands of enterprises and government agencies from cyberattacks and data loss.



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