Business Insider is hiring a VP of Creative Strategy to unify and elevate how we pitch, package, and deliver big ideas to clients, bringing together the power of the BI’s newsroom, Live events, Video and Studios. This role will sit on the Global Marketing Team.
Business Insider is for people who are driven, optimistic and always looking forward. Our mission is to inspire action through thought-provoking stories. We tell our audience what they want and need to know to improve their lives and the world with storytelling that is accessible, smart, sometimes unexpected, and always helpful. Our team members embody and uphold Business Insider’s three core values: we are all one team, we are effective, and we strive to get better every day.
Our Global Marketing team is one of the most connected and collaborative groups as we work with every team across the company. We thrive on creativity, strategic thinking, and a passion for delivering results. With a culture rooted in innovation and excellence, we embrace challenges as opportunities to elevate our work and the work of our clients and drive impact. From innovative content partnership ideas to unforgettable events, we’re a team that works hard, supports each other, and celebrates success together. If you’re energized by ambitious goals, a solutions mindset, and a fast-paced environment, you’ll fit right in.
The Role & Team:
As the VP of Creative Strategy, you will serve as a cross-functional leader shaping Business Insider’s biggest and boldest commercial programs. You’ll lead a high-performing team of marketers and creative strategists, embed a culture of brand storytelling, and serve as the connective tissue between Advertising and the Newsroom. You’ll also act as pitch lead and creative closer on our largest, most strategic brand partnerships.
This is a pivotal leadership role that blends commercial strategy, editorial alignment, and marketing execution. You’ll work across sales, editorial, brand, product, and studio teams to position Business Insider as a consultative, high-impact partner to brands—and a creative leader in the industry.
The VP of Creative Strategy & Studios reports directly to the SVP, Global Marketing and Studios. This position is based in our New York City HQ with an in-office presence of at least 2–3 days per week.
Key Responsibilities:
Lead Big Idea Development and Pitch Excellence
Lead Strategic Client Partnerships and Proactive Growth
Lead Editorial Collaboration and Commercial Alignment
Team Leadership and creative stewardship
The Ideal Candidate Has:
Salary & Benefits:
Are you passionate about this opportunity, but worried that you don’t have 100% of the experience we’re looking for? We still want to hear from you! Apply online and let us know why you would make a great addition to Business Insider.
About Business Insider:
Business Insider is a global journalism company that covers the world of business, tech, innovation, and beyond. With headquarters in New York and offices in San Francisco, London, Belfast, and Singapore, we reach an audience of more than 375 million with storytelling that’s fascinating, unexpected, and always helpful.
As a company, we strive to be inspiring and effective, we value Diversity, Equity, Inclusion, and Belonging. Our company motto is “get better every day,” which means we value all people. Diversity reflects the different life experiences, identities, and perspectives that make each of us unique. For more information on our DEI mission click here.
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