AAK India South Asia Sub-Saharan Africa

Marketing Manager

AAK is seeking a Marketing Manager to lead new product launches, analyze market trends, and support branding initiatives. Ideal candidate has strong B2B Marketing experience in the Food Ingredient Industry, specifically with Specialty Oils and Fats.

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 Our story goes back more than 150 years, to the chilly southern coast of Scandinavia. From our early success in Sweden and Denmark, we’ve grown into the world’s leading specialist producer of plant-based oils, employing more than 4,000 people all across the globe. We work with our customers to make the products you love even better. The oils we produce go into making your chocolate extra-creamy or putting the crunch into your croissant. And it’s not just food — we work across industries to make products that are higher quality, healthier and better for the planet. Everything we do is about Making Better Happen™. AAK Mumbai About The Role To overlook and influence the product portfolio through rigorous and opportunity-led execution. To provide a robust and succinct vision for the portfolio and oversee effective implementation of the Marketing strategy Job Description: New Product Launch Process and Reporting: <ul><li>Support Industry Segment Directors on the Launch process - ensure standardized product launch process for all segments</li><li>Administrator of the Project Pipeline Database</li><li>Maintain yearly launch calendar and report to Key stake holders on monthly basis</li><li>Launch stock process - interface between R&amp;D, supply chain, manufacturing and commercial </li></ul>
Reporting and analysis: <ul><li>Design, maintain and run on regular basis standard and ad hoc business analysis reports and dashboards to identify, analyze and report key business trends and deviance from the norm</li><li>Provide analytical support to industry segments</li><li>Monthly Market Intelligence report </li></ul>
Careful evaluation of market penetration, market share &amp; PnL: <ul><li> Customer wise</li><li> Product wise</li><li> Geography wise</li><li>Measure the effectiveness of marketing and communications to ensure it is delivering value and meeting benchmarks</li><li>Maintain and update the 3-year Business Plan based on direction from MD and Industry Directors</li><li>Support Branding and External Marketing activities </li></ul>
About You MBA in Marketing , Course In Digital Marketing Is Preferred Strong/Excellent communication Skills B2B Marketing experience in Food Ingredient Industry would be preferred. Experience in Specialty Oils and Fats would be an added advantage About AAK Everything AAK does is about Making Better Happen™. We specialize in plant-based oils that are the value-adding ingredients in many of the products people love to consume. We make these products better tasting, healthier, and more sustainable. At the heart of AAK’s offer is Customer Co-Development, combining our desire to understand what better means for each customer, with the unique flexibility of our production assets, and a deep knowledge of many products and industries, including Chocolate &amp; Confectionery, Bakery, Dairy, Plant-based Foods, Special Nutrition, Foodservice and Personal Care. Our 4,000 employees support our close collaboration with customers through 25 regional sales offices, 15 dedicated Customer Innovation Centers, and with the support of more than 20 production facilities. Listed on Nasdaq Stockholm and with our headquarters in Malmö, Sweden, AAK has been Making Better Happen™ for more than 150 years. AAK prohibits discrimination on the basis of race, color, sex, sexual orientation, age, national origin, physical or mental disability, religion, veteran status, and any other class of individuals protected from discrimination under state or federal law in any aspect of the access to, admission, or treatment of students in its programs and activities, or in employment and application for employment.
 
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