Analyst, Sales Research, and Insights

1 Month ago • Upto 1 Years • $66,000 PA - $79,500 PA

Job Summary

Job Description

The Analyst, Sales Research, and Insights role involves collaborating with research, sales, marketing, and distribution teams to provide network performance metrics, competitive advantages, and ROI analyses. The candidate will analyze audience data, synthesize information into actionable insights, develop external-facing materials, and produce ROI research analyses for brand partnerships. This role requires a strategic thinker with data analysis and storytelling abilities to drive revenue effectively.
Must have:
  • Collect and analyze audience data from various sources for sales reports.
  • Transform large data sets into actionable insights for the sales team.
  • Strong math and data analysis skills, including Excel and PowerPoint.
Good to have:
  • Experience with MRI-Simmons and Nielsen systems.
  • Familiarity with iSpot, Qualtrics, Cint, and custom research studies.
  • Strong data visualization skills and ability to give creative direction.
Perks:
  • A career path to grow your professional experiences
  • Full medical, dental and vision benefits, as well as certain other health and wellness benefits
  • Retirement savings plan with company match
  • Other key company benefits including disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program.

Job Details

The E.W Scripps company is hiring an Analyst, Sales Research, and Insights. This individual will collaborate with the larger research organization, as well as the Sales, Marketing, and Distribution teams to provide network performance metrics, competitive advantages, ROI analyses and other compelling research stories. The ideal candidate for this role has a passion for the media industry and a hybrid skill set of both data analysis and storytelling ability. You must be a strategic thinker capable of transforming large data sets from multiple sources into actionable insights to be used effectively by our Sales team to drive revenue.
 

Scripps offers a hybrid work option for this position
 

WHAT YOU'LL DO:

  • Collect, analyze, and interpret audience data (Nielsen, MRI, iSpot, etc.) for recurring sales reports and ad hoc requests.
  • Synthesize information from multiple data sets into digestible insights to be used effectively by our Sales team to drive revenue.
  • Develop a deep understanding of data to discern between actual performance issues and data integrity errors to ensure accurate reporting and analysis.
  • Proactively develop external facing materials for advertising clients (e-blasts, trade ads, etc.)
  • Work with the marketing team to produce impactful ROI research analyses for brand partnerships.
  • Partner with the design team to position research data in a creative, concise, and compelling manner.
     

WHAT YOU’LL NEED:

  • Bachelor's degree in related field preferred; or equivalent work experience
  • 6 months to 1+ years of experience in a TV or Media research role
     

WHAT YOU'LL BRING:

  • Excellent personal computer skills, including Excel and PowerPoint
  • Strong math and data analysis skills are necessary, along with the capability of transforming large data sets from multiple sources into actionable insights
  • Experience with MRI-Simmons and various Nielsen systems, including National TV Toolbox (Nielsen MRI Fusion, R&F, etc.), NNTV, Ad Intel, and Nielsen Buyer Insights
  • Familiarity with iSpot, Qualtrics, Cint, developing and executing primary/custom research studies a plus
  • Solid written and verbal communication skills required.  Able to effectively communicate and be comfortable presenting
  • Strong data visualization skills needed.  Also, the ability to give creative direction to the design team to create compelling sales materials
  • Ability to work both independently and with a team, bringing strong organizational abilities, project management skills and impeccable attention to detail
  • Strong work ethic and must be able to handle multiple assignments at once in a fast-paced environment
     

#LI-SM2

#LI-Hybrid

COMPENSATION RANGE:

Annual Salary: $66,000.00 - $79500


 

Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in New York.


 

ADDITIONAL BENEFITS:

  • A career path to grow your professional experiences

  • Full medical, dental and vision benefits, as well as certain other health and wellness benefits

  • Retirement savings plan with company match

  • Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.

If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

SCRIPPS’ COMMITMENT TO A CULTURE THAT CREATES CONNECTION:

At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to succeed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose. 

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps’ long-time motto is: “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.

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About The Company

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps’ long-time motto is: “Give light and the people will find their own way.”

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