Brand Ads Analyst

1 Month ago • 2 Years +

Job Summary

Job Description

The Brand Ads Analyst will develop actionable insights and dynamic dashboards to support the teams. They will translate complex data into compelling stories for decision-making, working closely with internal and external stakeholders. Responsibilities include analyzing advertising campaign performance, building and maintaining dashboards, translating data into presentations, identifying trends, and providing recommendations. This role involves staying updated on industry trends and ensuring the accuracy of analytics deliverables. The analyst will work in a collaborative environment, contributing to the growth of Gojek Brand Ads in Indonesia.
Must have:
  • 2+ years of experience in relevant fields like Business Analytics.
  • Comfortable analyzing large amounts of raw data.
  • Strong communication skills for presenting complex data.
  • Proactive team player under pressure and deadlines.
  • Proficiency in analytic, database, and visualization tools and strong knowledge of SQL
  • Scientific and hypothesis-driven thinking process.

Job Details

About The Role
We are looking for a passionate and analytical Brand Ads Analyst to support our teams by developing actionable insights and dynamic dashboards. You’ll work closely with internal stakeholders and client teams to translate complex data into compelling stories that drive decision-making. This role is perfect for someone who is data-savvy, loves building clean and powerful presentations, and is eager to grow in the world of consumer technology and advertising.

If you are passionate about transforming data into actionable intelligence and thrive in a collaborative environment, this role offers an exciting opportunity to shape the growth of Gojek Brand Ads. You'll have a direct impact on ensuring the business maintains its market leadership in Indonesia.
What You Will Do
  • Analyze advertising campaign performance across multiple platforms
  • Build and maintain interactive dashboards to track key performance metrics
  • Translate raw data into client-ready presentations with clear narratives and visualizations
  • Partner with cross-functional teams including Strategy, Sales, and Product and external teams such as client team/ agency partners 
  • Identify trends, anomalies, and opportunities to optimize campaigns and client strategies
  • Provide actionable recommendations based on data findings
  • Ensure accuracy and quality in all analytics deliverables
  • Stay up to date on industry trends, tools, and best practices
  • Be the go-to person on anything related to the Ad’s health metrics and analysis
  • What You Will Need
  • A BS/MS in Business, Engineering, Computer Science, Mathematics, Economics, or equivalent experience
  • At least 2 years of experience within one or more of the following fields: Business Analytics, Strategy and Planning, Growth, or relevant functions
  • Comfortable analyzing large amounts of raw data with an obsession to detail and accuracy of data
  • Strong communication skills with the ability to simplify complex data into easy-to-understand formats in clear presentation 
  • A proactive team player who can work under pressure and tight deadlines
  • Proficiency in multiple analytic, database, and visualization tools (e.g Looker Studio, Excel etc.) along with strong knowledge of SQL
  • A scientific and hypothesis-driven thinking process with the ability to work in increments and exponents
  • Good project management skills to manage complex projects and to prioritize and effectively collaborate with multiple internal and external stakeholders 
  • About The Team
    The Brand Ads team is at the heart of building powerful partnerships that fuel brand growth and unlock new revenue streams. We work closely with leading national and international brands and agencies to craft impactful, product-driven collaborations that elevate the customer experience and drive business success.

    Our team partners closely with all business units and functions across the company, acting as a strategic bridge between brands, consumers, and our platform. We are passionate about creating innovative, mutually beneficial partnerships that not only boost brand visibility but also deliver real commercial impact.

    In a fast-paced, collaborative environment, we combine creativity, data insights, and a deep understanding of brand needs to design solutions that grow revenue, strengthen loyalty, and make every customer interaction more meaningful. Join us and be part of the team shaping the future of brand advertising!

    About GoTo Group
    GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress’ by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia’s vast consumer household.

    About Gojek 
    Gojek is Southeast Asia’s leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.

    About GoTo Financial
    GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.

    GoTo and its business units, including Gojek and GoToFinancial ("GoTo") only post job opportunities on our official channels on our respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo's official recruitment channels.

    #LI-ONSITE

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