Job Description
As a Brand Solutions Lead, you will be responsible for client interaction, understanding briefs, campaign planning and management, and monthly evaluations to enhance brand position. Key duties include strategizing digital marketing plans, managing client expectations, reporting brand performance, and overseeing a team to ensure timely delivery of brand requirements. You will also provide training, identify key performers, analyze data, collaborate with cross-functional teams, and identify upsell opportunities while staying updated with industry trends.
Must Have:
- Thorough knowledge of account plans and client interaction.
- Understanding briefs, campaign planning, and management.
- Monthly evaluation and discussing solutions to enhance brand position.
- Strategizing monthly digital marketing plans to meet brand objectives.
- Setting timelines for projects and managing client expectations.
- Timely reporting of brand performance and implementing suggestions.
- Being the primary custodian for integrated accounts and setting internal processes.
- Managing and overseeing team work for timely delivery of brand requirements.
- Providing training and guidance to the team.
- Identifying key performers and mapping out growth/succession plans.
- Analyzing data, drawing insights, and making data-driven recommendations.
- Collaborating with cross-functional teams for campaign execution.
- Identifying opportunities to upsell additional digital marketing services.
- Staying updated with latest digital marketing trends and sharing knowledge.
About Us
Schbang, established in 2015, is a Creative, Media, Technology Transformation company with offices across Mumbai, Bangalore, Delhi-NCR, London, UK, Amsterdam and Stockholm. With a team of 1200+ members, it delivers growth-driven end-to-end solutions across creative development, strategic advisory, film production, web, design, content, data science, and media planning & buying verticals. It is also a valued Google Premier Partner, Adobe, Hubspot, MoEngage, Shopify, ONDC, and Zoho Premium Partner.
It has featured as a LinkedIn Top 25 start-up in 2018 and 2021 and on the Financial Times’ 450 High Growth Companies in the Asia Pacific List. In the last few years. Schbang has created some exciting and award-winning digital work for brands like Jio, Britannia, Fevicol, Ultratech, Skybags, Bridgestone, Castrol, Jockey, Domino's, Dabur, Philips, Nikon and many more brands.
Job Description
Experience Required:
- 4+ Years in a relevant field of work
Major Roles & Responsibilities:
- As a Brand Solutions Lead you will need to have thorough knowledge of the plan in hand for accounts under your purview and will be responsible for interacting with clients, understanding briefs, campaign planning and management, monthly evaluation, and discussing solutions to enhance the brand’s position.
- Strategizing on monthly digital marketing plans to meet brand objectives basis the client brief, setting timelines for projects basis the brand priorities, and managing client expectations by keeping them informed on various activities.
- Timely reporting of the brand performance to the client as per the pre-decided scope, identifying learnings and implementing suggestions to the strategy basis of the report.
- Being the primary custodian for the brand when it is an integrated account, simultaneously setting internal processes for efficient team management and workflow.
- Manage and oversee the work of a group of team members to ensure the timely delivery of day-to-day brand requirements
- Provide training support to the team as and when required and provide guidance
- Identifying key performers within the team and mapping out a growth plan and creating a succession plan.
- Analyzing data, drawing insights, and making data-driven recommendations.
- Collaborate with cross-functional teams such as creative, content, and technical teams to develop and execute digital marketing campaigns. Ensure effective communication and coordination among team members.
- Identifying opportunities to upsell additional digital marketing services to existing clients.
- Staying updated with the latest trends, tools, and best practices in digital marketing. Sharing knowledge and insights with clients and internal teams to drive continuous improvement.
Skills Required:
- Strong Communication & Time management skills
- Strong attention to detail, problem solving attitude and having an analytical mind
- Excellent client servicing skills.
- Technical knowledge of Google Analytics or other marketing analytics platforms
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