Job Description
- Develop and execute integrated media strategies across platforms (Meta, Google, YouTube, Programmatic, OTT, and emerging channels).
- Analyze consumer insights, market trends, and competitor activity to inform media planning.
- Create detailed media plans including budgets, targeting, and performance benchmarks.
- Optimize campaigns for reach, engagement, and conversions with real-time adjustments.
- Collaborate with creative teams to align messaging with media strategies.
- Track, measure, and report performance metrics with actionable insights.
- Stay updated on platform innovations and recommend new opportunities for clients.
- 1 years of experience in digital media strategy and execution.
- Strong knowledge of paid media platforms (Google Ads, Meta, LinkedIn, Programmatic, etc.).
- Analytical mindset with experience in tools like Google Analytics, Data Studio, or similar.
- Proven ability to manage budgets and deliver results against KPIs.
- Excellent communication and presentation skills to simplify data for clients.
About Us
Schbang, established in 2015, is a Creative, Media, Technology Transformation company with offices across Mumbai, Bangalore, Delhi-NCR, London, UK, Amsterdam and Stockholm. With a team of 1200+ members, it delivers growth-driven end-to-end solutions across creative development, strategic advisory, film production, web, design, content, data science, and media planning & buying verticals. It is also a valued Google Premier Partner, Adobe, Hubspot, MoEngage, Shopify, ONDC, and Zoho Premium Partner.
It has featured as a LinkedIn Top 25 start-up in 2018 and 2021 and on the Financial Times’ 450 High Growth Companies in the Asia Pacific List. In the last few years. Schbang has created some exciting and award-winning digital work for brands like Jio, Britannia, Fevicol, Ultratech, Skybags, Bridgestone, Castrol, Jockey, Domino's, Dabur, Philips, Nikon and many more brands.
Job Description
At Schbang, we believe brands deserve disruptive strategies that deliver real impact. We’re looking for a Media Strategist who can combine sharp analytical skills with creative thinking to design and implement data-driven media plans across digital platforms.
About the Role
As a Media Strategist, you will be responsible for planning, executing, and optimizing campaigns across paid media channels. You’ll partner with clients, planners, and creative teams to ensure campaigns meet business goals while driving measurable ROI.
Key Responsibilities
- Develop and execute integrated media strategies across platforms (Meta, Google, YouTube, Programmatic, OTT, and emerging channels).
- Analyze consumer insights, market trends, and competitor activity to inform media planning.
- Create detailed media plans including budgets, targeting, and performance benchmarks.
- Optimize campaigns for reach, engagement, and conversions with real-time adjustments.
- Collaborate with creative teams to align messaging with media strategies.
- Track, measure, and report performance metrics with actionable insights.
- Stay updated on platform innovations and recommend new opportunities for clients.
Requirements
- 1 years of experience in digital media strategy and execution.
- Strong knowledge of paid media platforms (Google Ads, Meta, LinkedIn, Programmatic, etc.).
- Analytical mindset with experience in tools like Google Analytics, Data Studio, or similar.
- Proven ability to manage budgets and deliver results against KPIs.
- Excellent communication and presentation skills to simplify data for clients.
At Schbang, we don’t just run campaigns — we craft strategies that help brands make a schbang in the digital space. Join us if you’re ready to shape the future of media!
