Creative Director

ABOUT THE ROLE & TEAM:

TelevisaUnivision is the leading Spanish-language media company in the world! We’re investing in our content, our people, and our properties, which span digital, streaming, social, audio, linear and live events. We’re growing our offerings, building on the recent launch of our successful streaming platform ViX. And we’re growing our revenue: We were the fastest growing major media company in the U.S. in 2021.

A bold, culture-first creative force developing first-class marketing solutions that connect Fortune 500 brands to the U.S. Hispanic community. Since its launch in 2022, Así Studios has become TelevisaUnivision’s award-winning branded content studio, known for producing high-quality, in-culture and in-language content across digital, social, streaming and linear. We lead content partnerships across categories spanning tech, beauty, healthcare, CPG, retail and finance in entertainment and sports, crafting bold, insight-driven campaigns that resonate deeply with our bilingual and bicultural audience. As Univision evolves into marketers’ ultimate growth partner, Así Studios continues to build culturally fluent solutions that help brands authentically engage, inspire and grow with the Latino community.

We are seeking a bold, visionary Creative Director to lead concept development and creative execution at Así Studios, TelevisaUnivision’s award-winning branded content studio. This role is built for a culturally fluent storyteller who deeply understands the nuances of language, identity, and lived experience across U.S. Hispanic communities.

ABOUT YOU:

As Creative Director, you will help shape the studio’s creative voice, guiding multidisciplinary teams to develop work that is emotionally resonant, insight-driven, and strategically sound. From high-impact brand campaigns to creator-led content and premium video storytelling, you’ll lead the charge in crafting ideas that speak directly to a dynamic, diverse, and bicultural audience while helping define the media experience for the next generation of U.S. Hispanics.

YOUR DAY TO DAY:

• Set the Creative Vision: Lead the development of strategic, insight-driven creative ideas that push boundaries and align with brand and business objectives.
• Drive Strategic Storytelling: Translate brand objectives into powerful, insight-driven creative platforms that resonate across languages, generations, and media environments.
• Inspire and Manage Teams: Mentor and lead a growing team of writers, designers, producers, and editors. Create an environment where bold, original thinking thrives.
• Client Partnership: Serve as a senior creative partner to clients, confidently leading presentations, building trust, and translating the importance of cultural nuance and authenticity in Hispanic marketing.
• Lead Ideation and Pitching: Oversee brainstorms and pitch development. Guide the transformation of complex briefs into breakthrough ideas with clear, compelling creative concepts rooted in cultural truth.
• Creative Oversight: Maintain high standards of quality and consistency throughout all stages of production, ensuring deliverables reflect the intended vision.
• Cross-Disciplinary Collaboration: Work closely with strategy, production, and account teams to ensure creative is informed, on-brand, executable and impactful.
• Thought Leadership: Contribute to shaping the studio’s brand voice and influence industry conversations through thought leadership, trend awareness, and creative innovation.

YOU HAVE:

• 8+ years of experience in a senior creative role, with a background in copywriting, art direction, or a hybrid capacity
• Strong portfolio showcasing culturally resonant, insight-driven campaigns across digital, social, and video
• Proven experience developing unique, insight-led creative territories that ladder up to broader brand and business goals
• Deep knowledge of U.S. Hispanic cultural dynamics, media behaviors, and storytelling frameworks
• Proven experience leading social-first and creator-led branded content at a high level
• Fluency in English and Spanish, with the ability to think, write, and present seamlessly in both languages
• Skilled at partnering with Strategy leads to shape meaningful insights that ground and elevate creative work
• Experience mentoring multidisciplinary teams and fostering a high-performing, collaborative creative culture
• Comfortable leading the creative process from pitch to production, maintaining strategic clarity and creative excellence
• Confident in client-facing roles, with a strong ability to build trust and translate cultural nuance into brand value
• Passion for innovation, storytelling, and shaping the future of media for the next generation of U.S. Hispanics
   

Bonus Points For

• Experience working with Hispanic-focused media platforms or multicultural agencies
• Recognition or awards for multicultural or bilingual campaigns
• Familiarity with regional and generational differences within the U.S. Latino community
• Passion for connecting brands to culture through humor, music, sports, food, or family
   

Eligibility Requirements

• Must be willing to work from office in New York or Miami and travel as needed for production
• Employment/education will be verified
• Applicants must be currently authorized to work in the United States on a full-time basis

Salary range: $127,000 - $150,000 + benefits

Our Benefits
TelevisaUnivision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options.

TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristics protected by law.