Creative Manager

1 Month ago • 15 Years +

Job Summary

Job Description

The Brand team at Nubank is responsible for building and strengthening Nu’s brand in Mexico through unique and engaging experiences. This role seeks a professional with extensive copywriting experience to lead the creative team, driving projects from strategy to execution. The Creative Manager will foster team growth, lead disruptive campaigns, define work quality, and play a critical role in achieving business goals, ensuring significant impact for Nu Mexico.
Must have:
  • Help the creative team grow by providing knowledge, tools, and timely feedback.
  • Drive disruptive campaigns with excellent creative thinking.
  • Define work quality and raise the quality bar in the team.
  • Proactively join high impact initiatives and collaborate to project success.
  • Play a critical role in setting and achieving business goals.
  • Develop projects from strategy to execution, bringing impact to Nu México.
  • Conduct rituals within your team and beyond.
  • Interview new talents.
Good to have:
  • Exceptional communication skills to articulate complex ideas
  • Ability to collaborate effectively with creative teams and stakeholders
  • Versatility in communication style to adapt brand's tone
  • Mentorship skills and a supportive approach for team members
  • Genuine interest in pop culture, behavior, trends, and current topics
  • Strong eye for cultural movements and ability to turn them into provocative content
Perks:
  • 17 days of paid vacation per year
  • 3 personal days off
  • 1 month of Holidays Bonus (Aguinaldo)
  • Life Insurance
  • NuLanguage - language learning program
  • NuCare - mental health and wellness assistance program
  • Extended maternity and paternity leaves
  • Total Pass partnership
  • Chance of earning equity at Nubank

Job Details

About Us

Nubank was founded in 2013 to free people from a bureaucratic, slow and inefficient financial system. Since then, through innovative technology and outstanding customer service, the company has been redefining people's relationships with money across Latin America. With operations in Brazil, Mexico, and Colombia, Nubank is today one of the largest digital banking platforms and technology-leading companies in the world with 110 million customers. The company was founded to fight complexity and empower people.

Today, Nubank is a global company, with offices in São Paulo (Brazil), Mexico City (Mexico), Bogotá (Colombia), Buenos Aires (Argentina), Durham (United States), and Berlin (Germany), with operations only in the first three. It was founded in 2013 in Sao Paulo, by Colombian David Vélez, and cofounded by Brazilian Cristina Junqueira and American Edward Wible.

About the role and team:

We are the team responsible for building and strengthening Nu’s brand in Mexico, working to make people like, love, and stay loyal to it by creating unique and engaging experiences and messages with creativity and care.

The Brand team is composed of a diverse group of professionals organized into three key areas: Early Journey, focused on building brand awareness across all funnel stages; Engagement, responsible for launching new products and maintaining customer interest in our product suite; and Content, which leads always-on communications across owned channels, social media, and influencer partnerships. We collaborate closely with Customer Insights, Public Relations, Media, and Brand/Product Managers, partnering on nearly every initiative.

In this position, we are seeking a professional with extensive copywriting experience to lead the creative team and drive projects from strategy to execution, generating significant impact for Nu Mexico.

As a Creative Manager, you will:

  • Be the bridge to help the creative team grow by providing knowledge, tools, and timely feedback to support their skill development.
  • Drive disruptive campaigns with excellent creative thinking, constantly generating innovative ideas that challenge norms and redefine the industry.
  • Helping to define work quality, leading initiatives to help raise the quality bar in the team.
  • Proactively joins high impact initiatives bringing alternatives and collaborating to the project's success.
  • Play a critical role in helping set and achieve the goals of an entire aspect of the business.
  • Help to develop projects from strategy to execution, bringing impact to Nu México.
  • Proactively joins high impact initiatives bringing alternatives and collaborating to the project's success.
  • Conducting rituals within your team and beyond.
  • Interview new talents.

Skills you´ll need to succeed:

  • Excellence in creative writing and mastery of the Spanish language.
  • At least 15 years of experience in copywriting for ATL, BTL, and digital advertising.
  • Exceptional communicator, possessing the ability to articulate complex ideas with clarity.
  • Knowledge of budgeting and experience leading projects with high execution — on-brief, on-time, and on-budget.
  • Ability to collaborate effectively with a creative team and engage with stakeholders across different areas.
  • Versatility in communication style to adapt the brand's tone for different audiences and platforms.
  • Mentorship skills and a supportive approach to help less experienced team members grow.
  • Genuine interest in pop culture, behavior, trends, and current topics.
  • A strong eye for cultural movements and the ability to turn them into provocative and relevant content.
  • Intermediate to advanced English: ability to speak, read, write, and translate written content in English.

Our Nu Way of Working:

The Nu Way of Working is our hybrid work model that was created so people could collaborate more in person and still keep the flexibility of remote work. Now, our work model has two-month cycles: for every seven weeks of remote work, one week will be at the office, in this case in our Mexico City Office located near Polanco. You can read more about this here: https://building.nubank.com.br/nu-way-of-working-nubanks-new-hybrid-work-model

Benefits:

  • 17 days of paid vacation per year
  • 3 personal days off
  • 1 month of Holidays Bonus (Aguinaldo)
  • Life Insurance
  • NuLanguage - Our language learning program
  • NuCare - Our mental health and wellness assistance program
  • Extended maternity and paternity leaves
  • Total Pass partnership
  • Chance of earning equity at Nubank

Diversity and Inclusion at Nu

At Nubank, we want to be sure that we're building a more diverse and inclusive workplace that reflects the customers we serve and seek to empower. That's why we hire based on equality. We consider gender, ethnicity, race, religion, sexual orientation, and other identity markers as enriching elements to our company while ensuring neither of them represent a barrier when recruiting fantastic talent.

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About The Company

Nubank was born in 2013 with the mission to fight against the complexity of the financial market to help our customers regain control of their financial lives. We have spent 11 years dedicated to bringing very simple ideas to places no one has ever taken them. For us, past success does not guarantee the future, which is why every day is “Day 1.” Being part of Nubank is embarking on a long-term journey where we know each challenge sparks creativity and innovation, where obstacles become opportunities to go a little further. Recently, we reached the milestone of 100 million customers globally, a significant achievement in our journey, but we know it wasn’t just the customers who chose us. We have over 8,000 Nubankers who choose to work with us daily.

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