Digital & Social Commerce Director

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

About the role

The role of Digital and Social Commerce Director has the responsibilities to develop and drive the Haleon digital and social commerce strategies with enterprise winning model establishment to drive sustainable business growth and continuously capability dial up.

Key responsibilities

• Strategy and winning model development: Delivery of Digital and Social commerce strategies, including key platform strategies and enterprise winning models to drive sustainable and profitable growth (Net Sales/Profit/Share growth).
• Monthly Tracking, analytics and action drive: Works mainly with EC heads and x-functions including category marketing heads, SMD x-functions (CBIA, Media, strategy etc.), finance, and their teams in monthly digital platform performance tracking, generating insights and ad-hoc strategic actions, embedding them in the business operations and delivering the associated value (Net Sales/Profit).
• External best practices on radar: Continuously brings in external best practice and strategic move from leading players in the industry or winners from other leading consumer industries
• Enterprise Partnership establish: Works with external digital commerce platforms to identify and execute enterprise level growth opportunities and drive T2T enterprise partnership.
• Internal Capability and x-category best practise sharing locally, regionally and globally: Identify and build the fit-for-future digital & social commerce capabilities required to operate and win in the China market, Deliver the initiatives, identify the resource needed, including bringing in the latest capabilities on data and AI.

Qualifications and skills

• Bachelor Degree and above, Management Trainee profile preferred. MBA is a plus. Experience in Shopper & Trade Marketing, Digital Innovation from Top CPG, FMCG and beauty industry is preferred.
• At least 12-year working experience of digital marketing and e-Commerce field in which Latest 3 years in managerial grade with direct experiences in Douyin social commerce, Rich experience across traditional Digital Commerce, Social commerce, O2O and other growing/emerging online channels.
• Strategic thinking, excellent storytelling and problem-solving skills with logic and framework, P&L experience and financial acumen is a MUST, good at data & analytics.
• Proven skills of stakeholder influence with excellent communication skill across matrix organizations in China local level and regional level
• manage a high degree of complexity across diverse markets in changing environment. Ability to drive and enable change
• Language proficiency both in English and Chinese, Good presentation in English.

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Important note to candidates:

The Haleon recruitment team will only contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.