Director, Agency Partnerships

1 Month ago • 12 Years + • $268,260 PA - $339,400 PA

Job Summary

Job Description

Roblox is seeking a dynamic and experienced sales leader to launch and scale its video revenue business, focusing on agency partnerships and programmatic sales. This Director, Agency Partnerships role is critical for building new revenue streams in video advertising. It offers a unique opportunity to shape a go-to-market strategy from scratch, leveraging deep agency relationships and industry expertise. The ideal candidate has a strong track record in sales, team growth, leadership, and strategic creativity, comfortable in both startup and complex agency environments. This high-impact role involves serving as a sales leader and product evangelist.
Must have:
  • Build and lead agency development and sales, focusing on video sales.
  • Drive co-selling initiatives with strategic and programmatic partners.
  • Leverage agency and holding company relationships to open doors and accelerate revenue growth.
  • Run strategic workstreams and GTM approaches to open opportunities at agencies.
  • Focus on media agencies, stretching to creative and strategy agencies for new products.
  • Drive co-selling initiatives with third-party strategic and programmatic partners.
  • Act as a key voice of the market, gathering agency feedback for product development.
  • Partner with leadership on sales narrative, positioning, and scaled GTM strategy.
  • Own and exceed individual and team-based revenue goals across key accounts.
  • Educate, onboard, and evangelize Roblox’s video and brand safety capabilities with agency teams.
Good to have:
  • Rewarded video experience
  • Gaming video experience
Perks:
  • Equity compensation
  • Benefits

Job Details

You will:

  • Build and lead Roblox’s agency development and sales, with a focus on video sales.
  • Drive co-selling initiatives with strategic and programmatic partners.
  • Leverage your agency and holding company relationship to open doors, generate leads, and accelerate revenue growth.
  • Run strategic workstreams, learning agendas and other creative GTM approaches to open up opportunities at agencies.
  • Focus on media agencies but be able to stretch into conversations with creative and strategy agencies as new products arise.
  • Drive co-selling initiatives with third party strategic and programmatic partners.
  • Act as a key voice of the market-gathering agency feedback to inform product development and go-to-market priorities.
  • Partnership with leadership on sales narrative, positioning, and scaled GTM strategy.
  • Own and exceed both individual and team-based revenue goals across key account and strategic partnerships.
  • Educate, onboard, and evangelize Roblox’s video and brand safety capabilities with agency teams and vendor managers.

You Have:

  • 12+ years of sales expertise with at least 8 years focused on video and programmatic video sales - rewarded video or gaming video a strong plus.
  • Deep relationships and experience within major advertising/media holding companies at the leadership and client team level.
  • Proven success in zero-to-one sales efforts, including launching new products or teams across multiple categories.
  • Strong understanding of digital advertising ecosystems- including programmatic buying, mobile apps, social, and brand content.
  • A track record of creative deal-making, client management, and delivering on aggressive revenue targets.
  • Strong communication and influencing skills; able to drive cross-functional collaboration and build executive level trust.
  • Experience in both start-up environments and mature ad business - comfortable wearing multiple hats in a fast-paced, evolving organization.
  • Bachelor’s degree or equivalent experience.

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