Freelance Art Director

As a Freelance Art Director, you'll work closely with Senior Art Directors and Creative Directors to develop effective campaign key art, efficiently designed display and social ads and innovative high impact ad units. This hands-on design role balances creativity and logic, and helps ensure a holistic approach is thoughtfully applied across platform, typography, iconography, motion, and photographic elements.

The ideal candidate has strong communication and presentation skills, contributes to positive collaboration with multi-disciplinary team members, a strong understanding of social trends and insights, a refined design aesthetic and exceptional attention to detail.

You Will:

• Create refined designs in line with agency and client expectations
• Work with Copywriters and Creative Directors to create engaging advertising key art
• Work within an existing design framework to create visuals that engage the audience
• Prepare design files for final handoff to production.
• Ensure layout, typography, and specs are pixel perfect.
• Confidently express and justify design choices.
• Work closely with creative and production leads to understand design direction, limitations and priorities.
• Collaborate with Copywriters and larger project teams to explore and iterate on design options.
• Consult with technical disciplines to ensure designs work within given limitations, and files are prepared with all necessary information to support the design intent.
• Promote thoughtful and purposeful design, rather than an enforcement of rules.
• Create well thought out and designed presentation decks to make the work shine.
• Take an active part in internal meetings and presentations.

You Have:

• 5+ years experience in digital advertising and design.
• Deep experience with display and social advertising
• Strong digital conceptual and design portfolio highlighting your storytelling and problem-solving capabilities from concept to completion.
• Keen interest in championing brand identity through a balance of consistency and flexibility.
• Proficiency in the formal elements of design, with a strong focus on typography, balance, and proportion.
• Systematic thinker; able to anticipate the impact of design decisions well in advance of their application.
• Experience working within dynamic creative optimization (DCO) frameworks
• Excellent digital file structure and asset management skills.
• Passion for pixel-perfection and order. Unparalleled attention to detail.
• Ability to articulate ideas verbally and digitally; be clearly understood by creative, product management, and development staff.
• Ability to deliver strong design rationale and supporting files in a tight timeframe.
• Ability to thrive in a challenging, fast-paced, creative workplace.
• Figma, Creative Suite and PowerPoint expertise, including file organization, and preparation of pixel-perfect files for design team use.
• Clear communication and presentation skills that speak to both creative and technical audiences

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week.

Critical Mass is an equal opportunity employer.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com, omc.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid

If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html

If U.K. based: https://www.gov.uk/consumer-protection-rights

If Costa Rica based: https://www.consumo.go.cr/educacionconsumidor/consejospracticos.aspx