HoK Marketing Operations Manager

Responsibilities

1. Based on game promotion goals, plan targeted offline promotion activities, create good offline experience flows for players, and be responsible for the product's offline-to-online data metrics;

2. Plan offline promotion resources, conduct brand communication, resource discovery, development, etc., to improve offline and online data metrics;

3. Support corresponding marketing and operational activities, and propose subsequent optimization plans through data analysis and user feedback;

Requirements

1. Familiarity with the Southeast Asian market;

2. 3-5+ years of overseas gaming experience, experience in offline activities for large DAU competitive overseas games is preferred;

3. Senior game enthusiast, with keen user insight, skilled at iterating activity design based on player feedback to continuously improve activity experience;

4. Good communication and promotion skills, able to coordinate various support teams for collaboration;

5. Clear logic, certain stress resistance, and willingness to accept some overseas business trips.