Individual Sales Representative (Mandarin Speaking)

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

About the VIP & Institutional Team

Built by the world's largest digital asset exchange by trading volume, Binance VIP and Institutional offers access to digital asset solutions for VIP clients and institutions. We work closely with a wide range of market participants, including individual traders, high-frequency trading (HFT) and proprietary trading firms, hedge funds, asset managers and family offices, market makers and brokers, investment banks, corporations, fintech firms, and more. Join us to be part of a team that provides top-tier services to the most influential players in the crypto industry.

Responsibilities

• Build and manage a portfolio of high-net-worth (HNW) and retail individual clients, driving client acquisition and retention.
• Foster strong, personalized relationships with clients by understanding their financial objectives, risk profiles, and investment preferences.
• Identify client needs and recommend tailored Binance products, such as trading accounts, staking solutions, or Web3 offerings, to meet their goals.
• Guide clients through onboarding, ensuring a seamless and exceptional experience with Binance’s platform and services.
• Collaborate with internal teams to enhance client-facing processes and contribute ideas for improving Binance’s VIP offerings.
• Analyze regional market trends to identify growth opportunities and develop targeted strategies for client acquisition.
• Stay informed on cryptocurrency market developments and Binance product updates to provide clients with expert advice.

Requirements

• 1-3 years of experience in individual sales or client services within financial services, such as wealth management, retail banking, investment advisory, or brokerage.
• Demonstrated success in managing relationships with HNW individuals, retail investors, or private banking clients.
• Exceptional sales and communication skills, with the ability to adapt to diverse client needs and perform effectively under pressure.
• Passion for cryptocurrency and blockchain technology; prior experience in the crypto industry is highly desirable.
• Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders.
• Familiarity with CRM tools and client management processes is a plus.

Why Binance

• Shape the future with the world’s leading blockchain ecosystem.
• Collaborate with world-class talent in a user-centric global organization with a flat structure.
• Tackle unique, fast-paced projects with autonomy in an innovative environment.
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning.
• Competitive salary and company benefits.
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team).

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice._