NIKKE China Brand Manager

6 Minutes ago • 3 Years +

Job Summary

Job Description

Level Infinite, Tencent's international gaming brand, aims to deliver fun and authentic gaming experiences globally, fostering inclusive player communities. They support partner studios in unleashing product potential, with titles like PUBG MOBILE and Goddess of Victory: NIKKE. This role involves marketing new ACGN products, including creative campaign planning, content creation, and KOL marketing. Candidates should have over three years of experience in game marketing, strong ACGN aesthetics, creativity, and a deep understanding of the game content ecosystem.
Must have:
  • Responsible for marketing new ACGN products, including creative campaign planning and execution
  • Responsible for core creative content and materials for new ACGN products, as well as digital creative content
  • Responsible for planning, creative design, and execution of KOL content marketing
Good to have:
  • Can use Japanese or Korean as a working language

Job Details

Responsibilities

1. Responsible for marketing new ACGN products, including creative campaign planning and execution;

2. Responsible for core creative content and materials for new ACGN products, as well as digital creative content;

3. Responsible for planning, creative design, and execution of KOL content marketing;

Requirements

1. More than three years of experience in game marketing or the marketing industry. Core requirements include ACGN aesthetic ability, creativity, market content planning and production ability, and the ability to control the content quality of ACGN products;

2. Passionate about the game industry and ACGN products, familiar with ACGN and Japanese popular culture or subculture;

3. Keen market sense, loves creativity, can quickly grasp game user preferences, and has a deep understanding of the game content ecosystem;

4. Possesses good communication and coordination skills and execution ability, good at multi-threaded, cross-team communication and collaboration;

5. Bonus: Can use Japanese or Korean as a working language.

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About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life for people around the world.Read MoreEqual Employment Opportunity at TencentAs an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.Read More

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