Senior Consumer Insights Manager (Quant), Games

12 Hours ago • 5 Years + • Data Analyst

Job Summary

Job Description

As a Senior Consumer Insights Manager (Quant), you'll leverage expertise in research design and data analysis to extract actionable insights for top-profile games (live and in production). Responsibilities include liaising with internal departments, translating business needs into research plans, conducting market analysis, managing projects, providing optimization suggestions, analyzing data from multiple sources, writing insightful reports, staying updated on industry trends, and championing consumer research. The role involves client interaction and independent research execution.
Must have:
  • 5+ years in quantitative market research
  • Proficiency in SPSS or similar
  • Experience managing large datasets
  • Strong data analysis and reporting skills
  • Excellent communication and presentation skills
Good to have:
  • Advanced analytics experience
  • Experience in the gaming industry
  • Experience with market sizing and segmentation

Job Details

About the Hiring Team

Level Infinite is Tencent’s global gaming brand. It is a global game publisher offering a comprehensive network of services for games, development teams, and studios around the world.

We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play while building a community that fosters inclusivity, connection, and accessibility. Level Infinite also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games.

What the Role Entails

As a Senior Manager specialized in Quantitative research you will leverage your expertise in research design and data analysis to extract actionable insights that can support top profile games (both live and in production).   Your day-to-day activities vary; and you will deliver recommendations based on your knowledge and findings to a large array of internal specialists: publishing teams, game creation teams, product & brand marketing; etc:

Your everyday missions will include:

  • Liaise with internal departments to gather their research needs and provide appropriate quantitative research solutions
  • Translate business needs into research plans and develop questionnaires that meet the objectives of the study
  • Conduct market analysis for any upcoming games, using data analytics tools
  • Manage a project from A to Z with the support of internal and external toolsets
  • Support top profile game by providing suggestions for optimization, iteration, and polishing on game’s relating businesses in the globe, and help to formulate publishing strategy
  • Analyze data from multiple sources, and provide recommendations tailored to different departments and levels
  • Write clear, inspiring and actionable insight stories for stakeholders using data support
  • Stay up to date with developments in the mobile and PC/console game industry and beyond with particular attention to trends, social media, consumer behavior, and data/analytics
  • Champion consumer research across the company and foster a culture of decision-making based on consumer needs
  • Work in an agile and international environment
  • This role is both client facing and expected to conduct research independently

Who We Look For

  • Minimum 5 years of experience in quantitative market and user research, with proficiency in various primary research methods and utilization of third-party databases.
  • Background from a market research agency or a video gaming company
  • Minimum requirement of a bachelor's degree or higher in experimental/social/cognitive psychology, or any quantitative field
  • Extensive experience in conducting quant research and analysis from A to Z
  • Strong proficiency in statistics software tools such as SPSS or Q
  • Extensive experience in managing large data sets and multi country research
  • Proficiency in Office software, including PPT and Excel.
  • Demonstrate strong learning ability, effective communication skills, self-motivation, teamwork, self-management, and execution skills.
  • Possess an open-minded and innovative mindset, accepting challenges and capable of multitasking.
  • Preferred experience in advanced analytics (market sizing, segmentation, pricing strategy, marketing mixed modelling etc)
  • A genuine passion for gaming, keeping up-to-date with a wide range of genres and platforms is a plus

 #LI-AW1

Equal Employment Opportunity at Tencent

As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.

Similar Jobs

Nagarro - Associate Principal Engineer - Delivery Manager

Nagarro

Costa Rica, Mato Grosso Do Sul, Brazil (Remote)
4 Months ago
NVIDIA - Senior SWQA Test Development Engineer, LLM Benchmarking

NVIDIA

Shanghai, Shanghai, China (Hybrid)
1 Month ago
PwC - IN-Senior Associate_Java Developer_Data and Analytics_Advisory_Bangalore

PwC

Bengaluru, Karnataka, India (On-Site)
4 Months ago
Nielsen Holdings - Pricing Analyst (copy)

Nielsen Holdings

Mumbai, Maharashtra, India (On-Site)
3 Months ago
Tesla - Senior Business Planning Coordinator

Tesla

Zug, Zug, Switzerland (On-Site)
2 Weeks ago
Microsoft - Technical Solutions Program Manager

Microsoft

Hyderabad, Telangana, India (On-Site)
2 Months ago
Tradu - Data Scientist

Tradu

Chennai, Tamil Nadu, India (On-Site)
5 Months ago
MURKA - Marketing Data Analyst

MURKA

Poland (On-Site)
1 Month ago
Epic Games - Senior Data Analyst, Unreal Engine & Creator Products

Epic Games

Cary, North Carolina, United States (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Plarium - Marketing Data Analyst

Plarium

Herzliya, Tel Aviv District, Israel (On-Site)
2 Weeks ago
ByteDance - Senior Internal Auditor

ByteDance

Los Angeles, California, United States (On-Site)
3 Months ago
Next Level Business Services - Information Management Architect (Full Time)

Next Level Business Services

Santa Clara, California, United States (On-Site)
3 Months ago
Social Discovery Group - VP of Finance

Social Discovery Group

United Arab Emirates (Remote)
4 Months ago
Keywords Studios (Player Support) - AP Vendor Master Data Specialist

Keywords Studios (Player Support)

Cinisello Balsamo, Lombardy, Italy (Hybrid)
1 Week ago
Crunchyroll - Customer Experience Operations Analyst

Crunchyroll

San Francisco, California, United States (On-Site)
3 Weeks ago
Scientific Games  - Package Assembly Technician II

Scientific Games

La Vergne, Tennessee, United States (On-Site)
2 Weeks ago
ByteDance - Tech Lead - Architect / Researcher - DPU

ByteDance

Seattle, Washington, United States (On-Site)
6 Days ago
Tencent - Product Management Intern

Tencent

Amsterdam, North Holland, Netherlands (On-Site)
4 Days ago
VGW - Marketing Specialist - CRM

VGW

Sydney, New South Wales, Australia (On-Site)
2 Weeks ago

Get notifed when new similar jobs are uploaded

Jobs in Paris, Île-de-France, France

Ubisoft - Senior VFX Artist - Cinématiques Temps Réel - (H/F/NB)

Ubisoft

Montpellier, Occitanie, France (On-Site)
2 Months ago
Assystems - Ingénieur Systèmes - Nucléaire H/F

Assystems

Lyon, Auvergne-Rhône-Alpes, France (On-Site)
3 Months ago
Voodoo - TikTok Marketing Artist

Voodoo

Paris, Île-de-France, France (On-Site)
5 Days ago
Ubisoft - Vulnerability Management Specialist

Ubisoft

Saint-Mandé, Île-de-France, France (Hybrid)
1 Month ago
Voodoo - Product Designer - Wizz

Voodoo

Paris, Île-de-France, France (Hybrid)
4 Months ago
Assystems - Appui Pilote essais H/F

Assystems

Pierrelatte, Auvergne-Rhône-Alpes, France (On-Site)
3 Months ago
Haptic - Senior Porting Programmer

Haptic

Paris, Île-de-France, France (Remote)
1 Month ago
Assystems - PMO - Ingénieur Gestion de projet ferroviaire H/F

Assystems

Nantes, Pays De La Loire, France (Hybrid)
3 Months ago
The Walt Disney Company - Lead Integration Developer

The Walt Disney Company

Montévrain, Île-de-France, France (On-Site)
2 Weeks ago
Ubisoft - The Division Resurgence – Lead UI/UX Designer

Ubisoft

Saint-Mandé, Île-de-France, France (Hybrid)
1 Month ago

Get notifed when new similar jobs are uploaded

Data Analyst Jobs

OUTFIT7 - Global Head of Brand & Franchise Management

OUTFIT7

Limassol, Limassol, Cyprus (On-Site)
4 Months ago
Acceldata - Staff Support Engineer / Product Specialist : Cloud & Data Management

Acceldata

Bengaluru, Karnataka, India (On-Site)
4 Months ago
The Walt Disney Company - Senior Product Manager II - Data

The Walt Disney Company

Santa Monica, California, United States (On-Site)
1 Month ago
Enterprise Bot - Data Scientist

Enterprise Bot

Bengaluru, Karnataka, India (On-Site)
3 Months ago
Keywords Studios (Player Support) - AP Vendor Master Data Specialist

Keywords Studios (Player Support)

Cinisello Balsamo, Lombardy, Italy (Hybrid)
1 Week ago
Microsoft - Technical Program Manager 2

Microsoft

Hyderabad, Telangana, India (On-Site)
2 Months ago
PwC - Senior BI/Data analyst – Technology Consulting

PwC

Prague, Prague, Czechia (On-Site)
4 Months ago
Next Level Business Services - Senior Data Engineer

Next Level Business Services

Erie, Pennsylvania, United States (On-Site)
4 Months ago
PlayStation Global - Director of Data Analytics

PlayStation Global

United States (Remote)
1 Month ago

Get notifed when new similar jobs are uploaded

About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.


Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.


Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.


Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.


Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

View All Jobs

Get notified when new jobs are added by Tencent

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug