As a Strategist, your primary job is to understand what is happening with our clients, what is happening in the world, and what is happening in culture, to find the interesting places where they all intersect, and to turn it all into clear, concise insights, strategies, and creative briefs.
The range of projects the Strategist may take on is broad. At any given time you may be working on: research into audience passions and motivations; a creative brief for a new product launch; exploration of potential client partnerships; campaign wrap reporting and insights; a launch strategy for a new social channel, and so much more.
And we don’t work in a vacuum - the Strategist collaborates with teams from Insights, Community, Relationships, Insights, and Accounts to be the bridge between what the client’s brief and our final deliverables.
Responsibilities
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