Account Executive - Behavioral Healthcare Expansion

Banyan Software provides the best permanent home for successful enterprise software companies, their employees, and customers. We are on a mission to acquire, build and grow great enterprise software businesses all over the world that have dominant positions in niche vertical markets. In recent years, Banyan was named the #1 fastest-growing private software company in the US on the Inc. 5000 and amongst the top 10 fastest-growing companies by the Deloitte Technology Fast 500. Founded in 2016 with a permanent capital base setup to preserve the legacy of founders, Banyan focuses on a buy and hold for life strategy for growing software companies that serve specialized vertical markets.

Account Executive - Behavioral Healthcare Expansion

Location: United States- Preferably East Coast

Remote opportunity

About Us:
At VersaBadge, we’re transforming healthcare operations with Bluetooth Low Energy (BLE) Real-Time Location Systems (RTLS). Since 2016, we’ve been deeply committed to serving rural healthcare, making location-aware technology more accessible to healthcare facilities that have traditionally been underserved due to cost and complexity. Today, we support nearly 250 hospitals and clinics across the U.S., helping them improve financial health, compliance, caregiver safety, and workforce efficiency.

As we continue to grow, we’re actively expanding into the behavioral healthcare market, bringing our innovative technology to a wider range of healthcare settings. This is a pivotal growth area for us, and we’re looking for individuals with experience in the behavioral healthcare industry to help guide and accelerate our success in this important sector.

Position Overview:

We are seeking a dynamic and results-driven Account Executive to join our team. In this role, you will be responsible for driving pipeline and sales initiatives for assigned territories within the behavioral healthcare market. Reporting to the Vice President of Sales & Marketing, you will proactively seek new leads, position company offerings in creative ways, and maintain a focus on meeting aggressive sales goals. Additionally, you will represent VersaBadge at conferences, establish and nurture relationships with clients and channel partners, and cultivate referrals to drive business growth.

This non-traditional role demands a multi-faceted approach, where you'll be instrumental in driving sales and marketing initiatives in the behavioral healthcare industry.

Responsibilities:

• Identify and Pursue New Business Opportunities: Conduct independent research and leverage industry insights to target high-potential prospects, with a primary focus on expanding non-radio revenue.
• Build and Expand Client Relationships: Proactively establish connections with new prospects and foster relationships with existing clients.
• Lead Pipeline Development: Be a driving force behind the company's pipeline growth by achieving quarterly and annual sales goals.
• Drive targeted marketing initiatives to support demand generation and brand awareness in the behavioral healthcare market.
• Strategic Client Advocacy: Act as the go-to client advocate, addressing client needs promptly and effectively to enhance satisfaction and drive loyalty.
• Collaborate for Seamless Execution: Work closely with internal teams to ensure successful execution of client-centric initiatives aimed at driving engagement, awareness, or sales.
• Contribute to Product Strategy: Relay client feedback to internal teams, contributing to ongoing product enhancements and new product development strategies.
• Marketing Partnership: Partner with marketing to develop tailored campaigns and innovative ways to position products based on client insights.
• Networking and Industry Presence: Attend industry conferences and networking events as needed to increase market visibility and client engagement.

Requirements:

• Prior experience and strong understanding of the behavioral healthcare industry.
• Proven track record of success in sales and marketing roles, with experience in a similar capacity strongly preferred.
• Understanding of sales processes, lead generation strategies, and sales funnel management.
• Proven ability to contribute to or lead content creation efforts such as sales decks, email templates, case studies, and marketing campaigns.
• Excellent communication and interpersonal skills, with the ability to build rapport and establish credibility with clients and partners.
• Ability to thrive in a fast-paced, dynamic environment and effectively prioritize competing demands.
• Skilled in CRM management (Salesforce or Hubspot), Microsoft Office Suite, and G Suite tools.
• Willingness to travel as needed to attend conferences and client meetings.

Benefits:

• Competitive salary and performance-based incentives.
• Comprehensive health, dental, and vision insurance plans.
• Retirement savings plan with company match.
• Flexible work schedule and remote work options.
• Professional development opportunities and career growth potential.

Join us in shaping the future of healthcare technology and making a meaningful impact on hospital operations. If you're a creative, data-driven marketer who thrives in a dynamic, collaborative environment, we want to hear from you!

Apply today and help us transform healthcare operations!

Diversity, Equity, Inclusion & Equal Employment Opportunity at Banyan: Banyan affirms that inequality is detrimental to our Global Teams, associates, our Operating Companies, and the communities we serve. As a collective, our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Banyan is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.