Advertising Optimizer

The role of Advertising Optimizer in Shenzhen involves managing and optimizing online advertising campaigns across various platforms. Key responsibilities include developing and implementing media buying strategies, monitoring campaign performance (ROI), and collaborating with internal teams (design, operations, technology) and external media partners. The ideal candidate will possess strong analytical skills, a data-driven approach, and a deep understanding of audience behavior and targeting. Experience with A/B testing and data analysis is crucial, along with the ability to adapt strategies based on performance data. The position requires excellent communication and teamwork skills, and a passion for the gaming industry is a plus.