Category Development Manager

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

Category Development Manager (Fixed-term: 1,5 year)

About the role

As a Category Development Manager, you will play a pivotal role in driving category growth by analysing and predicting shopper behaviours. Your insights and recommendations will not only benefit Retailers and Shoppers but also position Haleon as the top Category Development partner. Your goal is to unlock long-term category growth and help Haleon make a significant impact on the market.

Role Responsibilities

• Provides strategic shopper and local market expertise, including retailer specifics, for local Leadership Team & Commercial Team in key Haleon product categories (Oral Care, Cold & Flu, Pain Management, Vitamins),

• Manages End-to-End category development process with key local retailers in Mass Market & Pharmacy channels,

• Collaborates on and maintains effective joint business plans with retailers,

• Applies actionable category & shopper insights by co-creating selling stories in collaboration with Marketing and Customer Marketing teams,

• Designs and drives Perfect Store picture of success (KPIs around product distribution and visibility) for appointed retailers,

• Actively participates in the planning and execution process for New Product Launches and key shopper occasions,

• Identifies Haleon assortment gaps and opportunities, building compelling internal and external propositions to unlock consumption & category growth,

• Develops training programs for internal teams and retail partners to enhance category management expertise and execution,

• Works with the Consumer & Shopper Research Team to develop Haleon database of shopper knowledge.

Why you?

Basic Qualifications:

• A minimum of 5 years of experience in commercial functions in an FMCG company or a with a leading FMCG retailer, with a minimum of 2 years in Category Management, is required.

• Fluent Greek and English language skills.

• Experience of working with Mass Market retailers.

• Strong commercial and financial understanding.

• Deep shopper understanding and up-to-date knowledge of shopper trends.

• Skilled with planogram building tools.

• Solid analytical skills and proven ability to translate data into actionable insights.

• Analytical skills with proficiency in Nielsen’s and IQVIA’s consumption sales data and GfK household panel.

• Strength in influencing both internal and external stakeholders to drive category growth initiatives.

Preferred Qualifications:

• Effective communication and presentation skills.

• Additional experience with the Pharmacy channel is a plus.

• Proficiency in syndicated data analysis (Nielsen, IQVIA, Circana, GfK household panel).

• Practical experience with shopper and category research methodologies.

If you are excited about this opportunity and want to join our team, please apply online by clicking the button ‘apply’. You will need to upload your resume in English.

Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

What we offer?

We offer a 1,5 year fixed-term contract.

Haleon offers a dynamic hybrid work model, allowing you to achieve a balance between professional and personal life. Enjoy an attractive reward package that includes an annual bonus, awards for outstanding performance, and recognition for additional achievements and engagement. We prioritize your well-being by providing extensive support for work-life balance, offering flexible working solutions, including the possibility of working from home, and engaging in various health and well-being activities. Our commitment to diversity is reflected in our open and inclusive environment, which welcomes individuals of all backgrounds, embracing diversity in gender, race, ethnicity, sexuality, disability, and any other characteristic. As part of our commitment to your health, we provide a private medical package for both employees and their eligible counterparts. Our personalized learning approach ensures continuous growth and development in your professional journey. Join a supportive community that values collaboration and inclusivity and take part in integration events that foster a sense of belonging.

Haleon rewards your contribution with a benefits package depending on each CEE locations. More detailed information will be disclosed at a further stage of recruitment process.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.