Sales Manager - FWA

16 Minutes ago • 8 Years +
Sales

Job Description

As the Sales Manager – FWA, you will lead sales strategy and execution for mass market and general sales distributors, focusing on French West Africa. Your role involves driving revenue growth, managing distributor relationships, and ensuring sales targets are met. You will develop robust channel strategies, oversee sales forecasts, and collaborate with marketing and other teams to prioritize consumption generation and achieve Haleon's business objectives. This position requires strong leadership in FMCG/FMCH sales and strategic account management.
Good To Have:
  • Strong analytical and forecasting skills.
  • Proven ability to work collaboratively and foster teamwork.
  • Availability to travel within designated Country.
  • Takes accountability for delivering results; pragmatically turns data into action.
Must Have:
  • Minimum 8 years of managerial experience leading FMCG/FMCH sales teams.
  • Expertise in developing and deploying FMCG/FMCH commercial and channel strategies.
  • Expertise in identifying and capitalizing on incremental FMCG revenue opportunities.
  • Fluent English language skills.

Add these skills to join the top 1% applicants for this job

team-management
revenue-growth
cross-functional
forecasting-budgeting
talent-acquisition
game-texts
agile-development

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

About the role

As the Sales Manager – FWA markets for all mass market and general sales distributors you will play a pivotal role in developing and executing sales strategy, driving revenue growth, and ensuring the sales team consistently meets and exceeds targets. You will be responsible for managing Distributors and indirectly external Sales Teams, handling sales process and collaborating with cross-functional teams to achieve Haleon business objectives.

Role Responsibilities

Sales Strategy Execution and Activity Control:

  • Manage distributor relationships for all the newly appointed mass market (largely OHC) distributors in French West Africa
  • Shape and execute execution plan.
  • Develop and implement a robust channel strategy (Modern trade and general trade).
  • Take ownership of the sales targets, consistently develop accurate sales forecasts, and ensure exceptional customer satisfaction.

Results-Driven Performance:

  • Successfully deliver ambitious sales targets across multiple channels
  • Meet operational KPIs by excelling in forecasting accuracy, distribution and in-trade execution.
  • Generate monthly and quarterly reports, accompanied by actionable plans to drive target achievement.

Employee & Customer Structure Management:

  • Collaborate closely with Marketing, Trade/Customer Marketing, NRM & SFE to prioritize consumption generation.
  • Proficiency in managing partners across different channels, including their selection and performance evaluation.
  • Oversee the strategic account programs and trade spend.

Why you?

Basic Qualifications:

  • A minimum of 8 years of managerial experience, with a strong track record of successfully leading FMCG/FMCH sales teams.
  • Demonstrated expertise in developing and deploying FMCG/FMCH-focused commercial and channel strategies.
  • Expertise in identifying and capitalizing on opportunities for incremental FMCG revenue within existing and new accounts.
  • Fluent English languages skills

Preferred Qualifications:

  • Strong analytical and forecasting skills.
  • Proven ability to work collaboratively and foster teamwork.
  • Availability to travel within designated Country.
  • Takes accountability for delivering results; pragmatically turns data into action.

Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.

Set alerts for more jobs like Sales Manager - FWA
Set alerts for new jobs by Haleon
Set alerts for new Sales jobs in Kenya
Set alerts for new jobs in Kenya
Set alerts for Sales (Remote) jobs

Contact Us
hello@outscal.com
Made in INDIA 💛💙