Content Specialist

Adyen is seeking a strategic, organized, and collaborative Content Specialist for its São Paulo office. This role involves creating, executing, and optimizing Adyen's content marketing plan, focusing on both short-form and long-form content. The specialist will lead regional content planning, manage external writing resources, analyze content performance, and collaborate with various teams to produce compelling marketing materials. Strong project management, editorial skills, and a journalistic approach are essential.

Must Have

• Write copy for various formats (blogs, reports, events, ads, landing pages, scripts).
• Lead content planning for the LATAM region, aligning with business and marketing goals.
• Implement content calendar and source high-quality content.
• Develop and implement content distribution strategies.
• Manage external writing resources, ensuring brand consistency.
• Analyze data to measure content success and provide insights.
• Collaborate with local and global teams for content production.
• 5+ years of experience in content marketing/content production.
• Strong storytelling ability with an eye for detail and journalistic attitude.
• Good understanding of writing for digital channels, UX, and content marketing.
• Ability to self-start, meet deadlines, and drive projects.
• Full professional proficiency in Portuguese and English (written and verbal).

Good to Have

• Proficiency in Spanish

This is Adyen

Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.

For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.

Content Specialist

Adyen is looking for a strategic, organized and collaborative Content Specialist. This role will work from our São Paulo office and report directly to the LATAM Creative Team Lead.

The content manager role is focused on the day-to-day creation, execution, and optimization of Adyen's content marketing plan. They have strong project management skills, and the ability to stick to timelines and drive projects forward. This role requires a strong blend of creativity, project management, and editorial skills.

The ideal candidate is experienced in project management and has a strong understanding of content marketing.

What you’ll do:

• Write copy for both short-form and long-form formats (e.g., blogs, reports, events, ad copy, landing pages, scripts).
• Lead on content planning for the region, defining a calendar of content initiatives that meet business, marketing and brand goals, collaborating with the LATAM Marketing team to implement the content calendar and source high-quality content aligned with Adyen's brand voice and target audience.
• Develop and implement content distribution strategies to maximize reach and engagement across relevant channels and target audiences.
• Manage external writing resources, ensuring adherence to product standards and brand consistency while upholding quality and voice.
• Analyze data to measure the success of content and provide actionable insights for continuous improvement.
• Collaborate closely with local and global teams, including country marketing managers, content marketing, designers, product marketing managers, commercial teams, sales, and agencies, to produce compelling and relevant content and marketing materials.

Who you are:

• You have 5+ years of experience with content marketing/content production.
• You are a storyteller: curious and keen to discern the motivations, behaviors, and preferences of our audiences, with an impeccable eye for detail and the ability to approach tasks with a journalistic attitude to find the angles and stories that matter.
• You have a good understanding of what it means to write for digital channels: blending user experience and channel best practices, and how they fit into the bigger picture of content marketing.
• You have the ability to self-start, stick to deadlines, and drive projects forward – while being open and comfortable to iteration and feedback.
• You have full professional proficiency (written and verbal) in Portuguese and English, Spanish is a plus.

Our Diversity, Equity and Inclusion commitments

Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.

Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!

What’s next?

Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here

. Don’t be afraid to let us know if you need more flexibility.

This role is based out of our Sao Paulo office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.