Copywriter – Marketing Communications

Marks is a brand creation platform seeking a highly collaborative and creative Copywriter for its Marketing Communications team in Toronto. This full-time, hybrid role involves developing high-caliber omni-channel campaign concepts and executions, from OLV scripts to social content and retail communications. The ideal candidate will be a master of written work, tone of voice, and conceptual thinking, working across various clients and categories to engage audiences and drive sales.

Must Have

• Degree or diploma in Advertising Copywriting program or related field
• 4+ years of experience in marketing communications
• Well-rounded portfolio showcasing campaign development in different communication spaces, mediums and approaches
• Deep understanding of grammar, syntax and ways to create and leverage tone of voice
• Sophisticated writing abilities
• Strong communication skills
• Clever conceptual thinking
• Omni-channel marketing & advertising communications expertise

Good to Have

• Innate curiosity and insight into human behavior and popular culture
• Consumer-first approach to today’s ever complex path to purchase
• Ability to work across different groups, disciplines and projects to push work forward
• Embedded in the digital ecosystem, with an intuitive understanding of all its forms
• Passion for digging into problems and seeing beyond the 'ask'
• Ability to condense complex ideas down to efficient and effective copy, tailoring it for different contexts
• Compelling storytelling skills that captivate clients and internal partners alike
• Fascination with the difference between digital and physical experiences – seeking out ways to combine the two worlds
• Experience with 360 shopper and trade marketing programs across a wide range of clients

Posting Details

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• * Posted: November 10, 2025
• Full-Time
• Hybrid
• ### Locations

Showing 1 location

22917 Marks Toronto

18 Dorchester Ave

Toronto, ON M8Z4W3, CAN

22917 Marks Toronto

18 Dorchester Ave

Toronto, ON M8Z4W3, CAN

+0 more locations less locations

Job Details

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Description

Company: Marks Design, North America (NA)

Role: Copywriter – Marketing Communications

Reports to: Creative Director

Location: Toronto

Who are we?

Marks is a brand creation platform that amplifies engaging moments across the entire brand spectrum – from brand design and packaging to content and consumer connections. Rooted in a deep understanding of human behaviour, we are uniquely constructed to enable brands to win in an age of constant change.

A super-charged experience powerhouse - 1800 people strong, with subject matter experts working collaboratively across 38 studios and 21 countries - we have helped some of the world’s biggest brands (Amazon, LEGO, PepsiCo, Chevron and AB InBev, to name a few) connect to their audiences and tackle the biggest challenges and opportunities of today’s consumer landscape.

About the team

The Marks Marcom team is our agile and talented agency-with-an-agency. They create smart, insight- driven omni-channel campaigns, programs, and content - bringing them to life across multiple touchpoints and mediums, both digital and physical. A multidisciplinary group of problem-solvers, our team uncovers the truth behind client asks and needs, developing innovative and creative solutions that engage audiences, build brands, and drive sales.

About the Role

This position calls for a highly collaborative team member with a creative spark, sophisticated writing abilities, strong communication skills, passion, and self-motivation. You will be tasked with thoughtful problem-solving, that leads into high-caliber campaign concepts and executions, informed by a strategic framework and narrative.

You’ll work with your team to break down complex client asks, conceptualize big ideas and then bring that idea to life across different touchpoints and mediums – presenting and selling internally and to clients, with passion and energy.

You are a master of the written work & tone of voice, matched only by your clever conceptual thinking that addresses client needs and business goals. You are omni-channel to the core – as comfortable creating for social and digital as you are with retail programs, instore communications, traditional media and beyond. You help to set and maintain the quality bar for the creative product of the company at a level that is amongst the top tier within the industry.

You’ll work and consult with teams across our entire Marks ecosystem on an exciting range of clients and categories, including toys, food & beverage, beer, wine, spirits, technology, personal care, beauty, retail, and many more.

On any given day you might

• Work with your creative team partners to develop overarching campaign ideas and narratives
• Craft innovative insights and idea statements to connect the “why” of concepts to a strategic framework
• Create individual executions within an existing campaign – everything from OLV scripts to social content, retail communications and more.
• Actively participate in brainstorming sessions and internal reviews
• Work with our strategy team to define and hone a brand’s tone of voice across multiple touchpoints, including packaging and brand design
• Shape and craft compelling presentation narratives to support and sell through creative concepts
• Keep up to date with the latest trends and innovations – exploring ways to leverage AI tools to advance our work.

The ideal person

• Lives and breathes omni-channel marketing & advertising communications - gets excited to talk shop and always learn
• Is innately curious, has an insight into human behavior, and an instinct for popular culture
• Takes a consumer-first approach to today’s ever complex path to purchase
• Is able to work across different groups, disciplines and projects to push work forward
• Is embedded in the digital ecosystem, with an intuitive understanding of all its forms.
• Loves digging into problems and seeing beyond the “ask"
• Can condense complex ideas down to efficient and effective copy, tailoring it for different contexts
• Has an excitement for their discipline that is contagious – with compelling storytelling skills that captivate clients and internal partners alike
• Is fascinated by the difference between digital and physical experiences – seeking out ways to combine the two worlds,
• Has experience with 360 shopper and trade marketing programs across a wide range of clients (including CPG, food/beverage, wine/spirits, electronics and toys)

You Bring

• Degree or diploma in Advertising Copywriting program, or related field
• 4+ years of experience in marketing communications
• Well-rounded portfolio showcasing excellent understanding of campaign development in different communication spaces, mediums and approaches
• A deep understanding of grammar, syntax and ways to create and leverage tone of voice
• A roll-up-your-sleeves-and-get-it-done attitude

The Ontario pay range for this position is $70,000 CAD to $80,000 CAD annually. Ultimately, in determining pay, we will consider the successful candidate's experience, skills, knowledge, and other job-related factors.

We remain committed to ensuring equal opportunity in all aspects of employment, including recruitment. We encourage applications from all qualified individuals, particularly those who may contribute to the further diversification of our organization. If you require any form of accommodation during the recruitment process, please do not hesitate to let us know. Together, we strive to foster an environment where everyone can thrive and be their authentic selves.

Qualifications

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Skills

Behaviors

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Motivations

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Education

Required

Bachelors or better.

Preferred

Associates or better.

Experience

Required

A deep understanding of grammar, syntax and ways to create and leverage tone of voice

Well-rounded portfolio showcasing excellent understanding of campaign development in different communication spaces, mediums and approaches

##### 4 years:

Years of experience in marketing communications