Digital Program Manager (Web & Marketing Ops)

Job Title: Digital Program Manager (Web & Marketing Ops)

Location: Bangalore

Job type: Full-Time

About Engineersmind

Engineersmind was founded in 2017 and focuses on innovative ideas and creative thinking.

Following a thorough grasp of our clients' demands, we apply our many domain specialties to the

task at hand and meticulously map out the project development process. We are a successful

business with over 100+ employees in the US, India and Middle East

In future, we are planning to expand our presence by opening new offices in Florida (USA), Pune

(India), Ahmedabad (India) and Chennai (India).

Engineersmind is focused on providing the greatest customer experience possible and hiring the

most brilliant individuals to study and build technology that enhances the lives of people

worldwide, all while maintaining a growing client base.

Our Core Values are:

✓ CUSTOMER FOCUS - WE PUT OUR CUSTOMERS FIRST AND STRIVE TO EXCEED THEIR

EXPECTATIONS.

✓ INNOVATION – WE ARE CONSTANTLY EXPLORING NEW TECHNOLOGIES AND

SOLUTIONS TO DELIVER THE BEST RESULTS.

✓ INTEGRITY - WE ACT WITH HONESTY, TRANSPARENCY, AND ETHICS IN EVERYTHING

WE DO.

✓ COLLABORATION - WE BELIEVE IN TEAMWORK AND PARTNERSHIPS TO ACHIEVE

COMMON GOALS.

✓ EXCELLENCE - WE ARE COMMITTED TO DELIVERING HIGH- ǪUALITY SOLUTIONS AND

SERVICES THAT MEET THE HIGHEST STANDARDS

About the Role:

We are seeking an experienced and highly organized Digital Program Manager to lead the

orchestration of our digital release lifecycle—from web updates to campaign launches.

This role bridges the gap between our content, SEO, development, analytics, and paid

media teams to ensure every initiative goes live with precision, speed, and measurable

impact.

You will own the digital release workflow, monitor performance, and drive alignment

across departments—ensuring high-quality web experiences that support user

engagement and business conversion goals.

Key Responsibilities:

Digital Release Management

• Own and manage the digital release calendar with clear timelines, dependencies,

and stakeholders

• Coordinate all steps in the digital workflow:

• Content creation and SEO optimization

• Development and QA

• Analytics tracking setup (GA4, UTM)

• Advertising campaign alignment

• Final approval and go-live

• Serve as the single point of accountability for timely, error-free website and

campaign launches

Quality Control & Site Performance

• Conduct pre-launch QA using tools like SEMrush, Screaming Frog, and PageSpeed

Insights

• Ensure pages meet SEO, mobile responsiveness, and accessibility standards

• Monitor uptime, site speed, and technical health post-release

Cross-Functional Alignment

• Facilitate weekly syncs across content, SEO, dev, analytics, and media teams

• Act as a communication hub and escalation point for blockers

• Maintain documentation, checklists, and release SOPs to standardize execution

Continuous Improvement

• Run post-release retrospectives to identify gaps and refine processes

• Monitor performance analytics and implement lessons learned into future cycles

• Ensure roadmap visibility and alignment across marketing and product functions

Key Performance Indicators (KPIs)

Category KPI

Release

Management

% of website releases delivered on time

Website Health Website uptime, load speed, SEO error rate

User Engagement Bounce rate, average session duration, total page

views

Conversion Form submissions, content downloads, demo

requests

Roadmap Delivery % of digital roadmap items delivered on schedule

Internal Alignment Stakeholder satisfaction score or feedback post-

launch

Issue Resolution Average time to resolve web-related issues or bugs

Required Skills & Experience:

• 9+ years of experience in digital program management, project management, or

web operations

• Solid knowledge of SEO, analytics tracking (GA4, GTM), UTM tagging, and CMS

workflows

• Proficiency with SEMrush, Google PageSpeed, Search Console, and QA auditing

tools

• Familiarity with project tools like Asana, Jira, Notion, or Trello

• Strong written and verbal communication skills; able to align cross-functional

teams

• Organized, proactive, and focused on continuous process improvement

Tools You’ll Use:

• Google Analytics 4, Tag Manager, Looker Studio

• SEMrush, Screaming Frog, PageSpeed Insights

• CMS platforms (e.g., WordPress, Webflow)

• Project & collaboration tools (Asana, Notion, Jira, Slack)

• Microsoft products (Docs, Sheets, Slides)

Success in This Role Looks Like:

• Digital releases go live on time, fully optimized, and error-free

• Stakeholders are informed, engaged, and aligned

• Website engagement metrics improve with each iteration

• Technical SEO issues and bugs are identified and resolved proactively

• Campaigns launch with full tracking, aligned messaging, and measurable ROI