Director, Softlines, Brand Commercialization
Job Summary
Job Description
- Develop and implement business strategies
- Collaborate with APAC business leaders
- Achieve revenue targets
- Work closely with key licensees
- Analyze categories for growth
- Understand consumer insights
- Experience in the Softlines industry
- Strong understanding of the Japanese market
- Experience in licensing agreements
- Proven track record of achieving sales targets
2 skills required
Job Details
Job Summary:
- Develop and implement business strategies for Softline categories (Fashion, Home) in Japan market, in line with business priorities of Japan Brand Commercialization.
- Define and develop new business opportunities and strategic licensing partners in the responsible categories to grow the business.
- Collaborate with APAC business leaders and implement global/APAC initiatives into Japan market, as well as driving the cross-border strategy across APAC.
- Achieve AOP revenue target and sales objectives, with driving long-term strategic plan.
- Work closely with key licensees to set future strategies for the business growth including contract negotiation, product development, sales management, marketing & promotion, etc.
- Analyse responsible categories to develop strategies and tactics for the business growth.
- Proactively support licensees’ marketing & promotion initiatives for Disney licensed products, working closely with marketing team, to engage Disney guests across channels and trades.
- Understand consumer insights to improve franchise presence and drive merchandises with licensee plans and consumer engagement.
- Work closely with other LOBs (Line of Business) and global/APAC stake holders to deliver common strategic goals and objectives as well as maximize synergy effect of Disney properties.
- Explore new and white spaces to figure out business and organizational opportunities, don’t hesitate challenges.
- Manage licensees to provide accurate sales forecasts and revenue accruals.
- Work closely with Product Design & APAC Creative teams to develop best-in-class creative products.
- Pursue operational excellence and improve the process focusing on STOP, START, CONTINUE approaches.
- Motivate teams through establishment of clear and challenging strategies and objectives.
- Engage team members to navigate them into the goals and objectives.
- Assess team members’ performance and coach them effectively to develop them as future leaders.
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From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!
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