Freelance Producer, Thousand Oaks

As a Freelance Local Producer for Sofar Sounds in Thousand Oaks, you will be responsible for curating, producing, and promoting intimate live music experiences. This entrepreneurial role involves developing the city's strategy, booking diverse artists and venues, managing event finances, and driving local marketing and sponsorship sales. You will act as a Sofar ambassador, building community and ensuring magical experiences, supported by the Los Angeles team.

Must Have

• Curate, produce, and promote live events.
• Develop and execute city strategy for shows.
• Lead artist and venue curation and booking.
• Manage event staffing and quality.
• Oversee city's financial performance for events.
• Build relationships for sponsorships and private events.
• Promote and sell tickets using local marketing.
• 3-5 years experience in live event production/promotions.
• Experience selling event sponsorships or marketing activations.
• Strong connections to the local scene and community.
• Exceptional time management and communication skills.
• Ability to work autonomously.

Good to Have

• Strong business sense.
• Keen awareness of cultural trends.
• Entrepreneurial, resourceful, and driven.
• Confident pitching ideas and closing deals.
• Strong pulse on the city and its neighborhoods.
• Natural connector, excelling at relationship building.
• Understanding of strategic alliances for ticket sales.
• Professionalism and ownership in all opportunities.

Perks & Benefits

• Flexible schedule
• Commission-based pay
• Opportunity to work with a global community passionate about music
• Support from the local Los Angeles team

About Us

Sofar Sounds is a global community that connects artists and audiences through unique and intimate experiences. Sofar shows transform everyday spaces — from living rooms and rooftops, to boutiques and museums — into captivating venues for intimate gigs, creating inclusive experiences that bring people closer together. Founded in London in 2009, Sofar creates space where music and arts matter in 400 cities around the world.

Our global team is distributed across the US and UK, and is backed by some of the best-known consumer industry investors (TCG, Battery Ventures, Union Square Ventures, Octopus and others).

The Role

As a Freelance Local Producer, you’ll curate, produce, and promote concerts and other live events to build a strong and vibrant Sofar community in Thousand Oaks. You’ll be a true Sofar ambassador – mapping out your city’s strategy and supported by the local Los Angeles team as you produce exceptional events, conceptualize and execute local marketing initiatives, sell local sponsorships and private shows, and expand Sofar’s footprint.

Our Producers have strong business sense, maintain a keen awareness of cultural trends, and have communities that they can easily tap in to organize amazing live events (including performers, unique locations, sponsors, etc.). They’re entrepreneurial, resourceful, and driven; whether it’s figuring out how to creatively sell tickets or dealing with a live event curveball, they know how to get things done and thrive on the challenge. If this sounds like you, we can’t wait to meet you!

*Please note that our Producers are freelancers who earn commission-based pay. It will allow for a flexible schedule, but your activities will likely take place over weekends and evenings.

What you'll do:

• Strengthen Sofar’s brand in your local community, promoting and selling tickets in your city with self-directed local marketing tactics.
• Create a vision to build and execute your city’s strategy - number of monthly shows, neighborhoods, show theme ideas, etc.
• Lead curation and booking for experiences in your city with the highest-quality, diverse set of artists and venues, continuing to grow our networks, as needed.
• Own the staffing and quality of shows in your local market, working to ensure magical experiences that are rooted in hospitality
• Manage your city’s financial performance, ensuring financial success and health of every event
• Build relationships with local businesses to drive sales of sponsorships and private events
• Identify and build relationships with local organizations with like-minded audiences to build community, broaden our reach, and co-promote shows.
• Build relationships with local businesses to drive sales of sponsorships and private events
• Collaborate with other local leaders to grow your city through diverse experiences that generate buzz and amplify Sofar’s brand awareness
• Support Sofar’s Business Partnerships and the LA teams by ensuring high-quality curation and seamless event operations for inbound partnership opportunities that elevate the Sofar brand

Who you are:

• You have deep connections to your local scene and play an active role in building community around it
• You have 3-5 years of experience in live event curation, production, and promotions
• You have experience selling event sponsorships or marketing activations, preferably in the live events or experiential marketing space
• You’re confident pitching ideas and event concepts to potential sponsors and have a track record of closing partnership deals
• You have a strong pulse on your city, the unique nature of each neighborhood, and where people like to spend their free time
• You’re a natural connector and excel at building relationships with diverse community-driven organizations, media partners, or local businesses that would add strategic and financial value to your vertical's growth
• You understand how to promote and build strategic alliances that will ultimately sell more tickets at our shows
• You take pride in your work and approach every opportunity with professionalism and ownership, ensuring the best experience for artists, venues, partners, and guests.
• You have exceptional time management skills and are a clear communicator
• You can work autonomously, but understand the importance of remaining connected to the broader organization

Our global Sofar team is deeply passionate about music and the work we do. When we’re not working, you can probably find us at a live show or telling anyone in earshot about the new song we can’t stop listening to.

If our mission and job opening resonates, you're encouraged to apply even if your experience doesn't precisely match the job description. We are committed to creating a culture of belonging and building a diverse team that reflects a variety of lived experiences, perspectives, and skills.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.