Global Channel Marketing Manager
Job Summary
Job Description
Aryaka is seeking a strategic and execution-focused Global Channel Marketing Manager to lead worldwide partner marketing initiatives. This role is responsible for scaling Aryaka’s Unified SASE as a Service platform through its channel ecosystem, including service providers, VARs, MSPs, and Technology Advisors. You will develop and execute global co-marketing programs and partner campaigns, collaborating closely with Regional Marketing Leaders in North America, EMEA, and APAC to ensure global alignment and regional relevancy. Key responsibilities include designing scalable channel GTM strategies, localizing campaign assets, deploying integrated marketing campaigns, developing partner enablement content, driving event strategies, tracking performance metrics, and liaising with cross-functional teams. The role also involves utilizing platforms like Salesforce and partner portals for communication and performance measurement.
Must have:
- 6-10 years of B2B marketing experience
- 3+ years in channel/partner marketing
- Proven track record managing global channel programs across regions
- Deep understanding of channel ecosystems (SPs, MSPs, VARs, alliances)
- Outstanding communication and project management skills
- Experience in cross-regional collaboration
- Proficiency in Salesforce and marketing automation tools
- Bachelor’s degree in Marketing, Business, or related field
Good to have:
- MBA preferred
- Partner marketing platform experience
Perks:
- Performance Based Bonus
- Equity
- World-Class Benefits
- Flexible work structure
- Mentoring from Thought Leaders
- Great company culture (inviting, collaborative, supportive, inclusive)
7 skills required
Job Details
Description
Job Summary:
Aryaka is seeking a strategic and execution-focused Global Channel Marketing Manager to lead our worldwide partner marketing initiatives. This pivotal role is responsible for scaling Aryaka’s Unified SASE as a Service platform through our channel ecosystem—including service providers, VARs, MSPs, and Technology Advisors (TSD/TA).
You will lead the development and execution of global co-marketing programs and partner campaigns while working in close collaboration with Regional Marketing Leaders in North America, EMEA, and APAC to ensure both global alignment and regional relevancy.
Key Responsibilities:
- Global Channel GTM: Design and lead scalable partner marketing programs aligned with Aryaka’s Unified SASE positioning—performance, agility, simplicity, and security.
- Regional Alignment: Collaborate with Regional Marketing Leaders in North America, EMEA, and APAC to localize campaign assets, synchronize calendars, and support region-specific partner priorities.
- Campaign Execution: Deploy integrated marketing campaigns, partner nurture programs, and joint demand-gen efforts across all key geographies.
- Partner Enablement: Develop and maintain globally consistent yet regionally tailored onboarding content, sales enablement kits, and partner communications.
- Events & Sponsorships: Drive global and regional partner event strategies, ensuring consistent Aryaka messaging and strategic presence.
- Performance Metrics: Track KPIs such as partner-sourced pipeline, engagement, and MDF effectiveness across all geographies.
- Cross-Functional Leadership: Liaise with Channel Sales, Product Marketing, Corporate Comms, and Brand teams to ensure cohesive GTM execution.
- Platform Management: Utilize Salesforce, MyAryaka, and partner portals to scale communications and measure partner performance.
Qualifications:
- 6–10 years of B2B marketing experience with 3+ years in channel or partner marketing roles.
- Proven track record managing global channel programs with coordination across North America, EMEA, and APAC.
- Deep understanding of channel ecosystems including SPs, MSPs, VARs, and global alliances.
- Outstanding communication and project management skills with experience in cross-regional collaboration.
- Proficiency in Salesforce and marketing automation tools; partner marketing platform experience is a plus.
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
Who are we are - Aryaka is the leader in delivering Unified SASE as a Service, a fully integrated solution combining networking, security, and observability. Built for the demands of Generative AI as well as today’s multi-cloud hybrid world, Aryaka enables enterprises to transform their secure networking to deliver uncompromised performance, agility, simplicity, and security. Aryaka’s flexible delivery options empower businesses to choose their preferred approach for implementation and management. Hundreds of global enterprises, including several in the Fortune 100, depend on Aryaka for their secure networking solutions. For more on Aryaka, please visit www.aryaka.com.
Why Aryaka – We have won “Great Places to Work” World-Wide because we have an amazing company culture that is inviting, collaborative, supportive, and inclusive to our employees. We encourage our employees to expand their knowledge base and provide the tools to help them get there. We are always innovating and looking at ways to improve and expand, and we listen to our employees and their ideas. We have an amazing group of very respected “Thought Leaders” who are always open to mentoring. Our Benefits are World-Class, and we have a flexible work structure to allow you to maximize your work/life balance.
Compensation: Base salary up to $150,000 + Performance Based Bonus + Equity + Benefits
Aryaka Networks, Inc. is an equal opportunity employer and supporter of Diversity, Inclusion, and Belonging. All candidates from all backgrounds, ethnicities, genders, and gender identities are strongly encouraged to apply. Aryaka considers the "whole person" without regard to race, color, religion, sex, national origin, physical or mental disability, or veteran status.
Third-Party Agency Notice: Aryaka does not accept unsolicited resumes from 3rd party agencies. Should any agency send a resume to any employee within Aryaka without an explicit invitation, the resume will be considered a gift, and no fee will be paid. All agencies must have a signed contract from Talent Acquisition management prior to any engagement.
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