Intern, Demand Generation

undefined ago • All levels • $41,600 PA - $45,760 PA

Job Summary

Job Description

Workato transforms technology complexity into business opportunity, leading in enterprise orchestration by connecting data, processes, applications, and experiences with its AI-powered platform. This Marketing Intern role within the Demand Generation team supports the North American commercial business. Responsibilities include creating digital content across various platforms, assisting with copywriting and creative testing for paid campaigns, tracking ad performance, and collaborating on pipeline reviews and ad hoc demand generation projects.
Must have:
  • Support creation of digital content across LinkedIn, Google, and other platforms
  • Assist with copywriting and creative testing for paid campaigns
  • Help track and analyze ad performance
  • Collaborate with the team on biweekly pipeline reviews, outbound sprints, and win/loss analysis
  • Pitch in on ad hoc demand gen projects (e.g. research, asset creation, pipeline analysis)
  • Collaborate cross-functionally with brand, product marketing, and ops
  • A Bachelor’s degree or currently pursuing a Bachelor’s degree in Marketing, Business, Information Systems, or relevant experience
  • Excellent copywriting and presentation skills
  • Familiar with marketing automation and CRM systems, preferably Marketo and Salesforce, Demandbase
  • Strong attention to detail, project management, and time management skills
  • Able to work independently with exceptional attention to detail and follow-through
  • Excellent interpersonal skills, high energy, and enthusiasm, team-oriented, strong cross-group collaborator
Perks:
  • Flexible, trust-oriented culture
  • Empowers everyone to take full ownership of their roles
  • Driven by innovation
  • Balancing productivity with self-care
  • Vibrant and dynamic work environment
  • Multitude of benefits
  • Variable compensation
  • Equity

Job Details

About Workato

Workato transforms technology complexity into business opportunity. As the leader in enterprise orchestration, Workato helps businesses globally streamline operations by connecting data, processes, applications, and experiences. Its AI-powered platform enables teams to navigate complex workflows in real-time, driving efficiency and agility.

Trusted by a community of 400,000 global customers, Workato empowers organizations of every size to unlock new value and lead in today’s fast-changing world. Learn how Workato helps businesses of all sizes achieve more at workato.com.

Why join us?

Ultimately, Workato believes in fostering a flexible, trust-oriented culture that empowers everyone to take full ownership of their roles. We are driven by innovation and looking for team players who want to actively build our company.

But, we also believe in balancing productivity with self-care. That’s why we offer all of our employees a vibrant and dynamic work environment along with a multitude of benefits they can enjoy inside and outside of their work lives.

If this sounds right up your alley, please submit an application. We look forward to getting to know you!

Also, feel free to check out why:

  • Business Insider named us an “enterprise startup to bet your career on”
  • Forbes’ Cloud 100 recognized us as one of the top 100 private cloud companies in the world
  • Deloitte Tech Fast 500 ranked us as the 17th fastest growing tech company in the Bay Area, and 96th in North America
  • Quartz ranked us the #1 best company for remote workers

Responsibilities

We are looking for an exceptional Marketing Intern to join our growing team. In this role, you will be part of the Demand Generation team supporting the North American commercial business. In this role, you will also be responsible to:

  • Support creation of digital content across LinkedIn, Google, and other platforms
  • Assist with copywriting and creative testing for paid campaigns
  • Help track and analyze ad performance
  • Collaborate with the team on biweekly pipeline reviews, outbound sprints, and win/loss analysis.
  • Pitch in on ad hoc demand gen projects (e.g. research, asset creation, pipeline analysis)
  • Collaborate cross-functionally with brand, product marketing, and ops

Requirements

Qualifications / Experience / Technical Skills

  • A Bachelor’s degree or currently pursuing a Bachelor’s degree in Marketing, Business, Information Systems, or relevant experience
  • Excellent copywriting and presentation skills
  • Familiar with marketing automation and CRM systems, preferably Marketo and Salesforce, Demandbase

Soft Skills / Personal Characteristics

  • Strong attention to detail, project management, and time management skills
  • Able to work independently with exceptional attention to detail and follow-through
  • Excellent interpersonal skills, high energy, and enthusiasm, team-oriented, strong cross-group collaborator

For California applicants, the pay for this role may range between $20 - $22 plus variable, benefits, perks and equity.

Req ID: 2228

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About The Company

Workato empowers enterprises to transform their business operations by orchestrating business processes end-to-end and operationalizing AI across the entire organization. Designed with best-in-class security and governance, scalability, performance, and availability, Workato’s low-code, no-code platform makes it easy for IT and business teams to orchestrate their applications, data, and experiences.


With our democratized approach to enterprise orchestration, business technologists are empowered to fuel their organization’s digital transformation. Workato is trusted by over 20,000 of the world's top brands, including Broadcom, Intuit, and Box.

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