Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications that make it easier for physicians and healthcare professionals to access clinical reference sources, stay abreast of the latest clinical information, learn about new treatment options, earn continuing medical education credits and communicate with peers.
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
Through our family of apps and services, we make it easier for physicians and healthcare professionals to access top clinical decision-support sources, stay abreast of the latest science and clinical information, learn about new treatment options, and earn continuing medical education credits.
Lead Writer, Interactives
The Lead, Interactives, creates interactive content on a variety of clinical topics for healthcare professional audiences with a high degree of independence. This role ensures interactive content follows defined best practices, is based on the information needs of the intended audiences, is true to our brand’s missions and values, and builds on our leadership position in health and medical information worldwide. This role creates interactive content for a range of medical specialties for global and regional audiences.
A background in medical health or science publishing, strong writing skills, and proven operational skills, including ability to balance competing priorities and collaborate with adjacent teams and stakeholders, are required. Experience with interactive content preferred.
Responsibilities:
Write high-quality, engaging, and medically accurate interactive editorial content for audiences of medical professionals from a variety of specialties and global regions with a high degree of independence
Manage the editorial workflow of multiple simultaneous projects from start to finish ensuring accuracy, quality, and on time publication
Coordinate and collaborate with internal and external stakeholders, medical reviewers, and adjacent teams to optimize quality, contributor experience, and efficiency
With interactives team leadership, iterate on best practices based on audience engagement data, to include selection of appropriate sources, quiz questions, and contributors
Coach and develop the writing of more junior team members as assigned
Adapt to future products, product changes, and new workflows as they develop
Required Skills:
Clinically focused or English, Journalism, or related Bachelor’s degree or equivalent related experience
5+ years writing medical or science content
Strong attention to detail and clinical and editorial judgment
Proven strong verbal, written, and interpersonal skills
Positive attitude under pressure
Ability to work independently as well as collaborate effectively as a cross-functional team member
Experience using data analytics to support planning and decision making
Excellent time management skills; ability to prioritize effectively to manage multiple projects simultaneously for on time delivery
Preferred Qualifications:
Experience writing for healthcare professionals from a variety of specialties
Experience with digital interactive content
Fluency with Google suite to include Gmail, Google Sheets, and Google Docs; fluency with Microsoft Excel and Word
Experience with Workfront
Experience using AI tools (eg, ChatGPT, Google Gemini) for content creation
This is a hybrid role based out of our Atlanta, GA office 3 days a week, and 2 days remote.