Manager, Product and Innovation Communications

9 Minutes ago • 6 Years + • $100,000 PA - $160,000 PA
Product Management

Job Description

Toast is building the restaurant platform to help businesses adapt and succeed. We are looking for a communications leader to join as Manager of Product and Innovation Communications. This role involves translating complex technology into compelling narratives for diverse audiences, identifying newsworthy stories, and understanding B2B SaaS and public company dynamics. The ideal candidate will be passionate about hospitality and the technology enabling it.
Good To Have:
  • Agency experience is a plus.
  • Love for restaurants, following food media, and a vested interest in the hospitality industry.
Must Have:
  • Develop and execute strategic communications plans for product launches and partnerships.
  • Concept, develop, and secure approvals for communication materials like press releases, talking points, and blog posts.
  • Cultivate relationships with top-tier tech, business, and trade journalists, proactively pitching stories.
  • Prepare Toast subject matter experts for media and speaking engagements.
  • Partner with cross-functional teams for aligned, accurate, and impactful external communications.
  • Write flawless, compelling content including press releases, media pitches, and blog posts.
  • Understand public company communication dynamics, adhering to regulatory requirements and company strategy.
  • 6+ years of experience in product or technology communications at a B2B SaaS or public tech company.
  • Exceptional writing skills to distill complex technical concepts into clear, concise, and engaging prose.
  • Genuine passion for and deep understanding of technology, with a knack for spotting newsworthy angles.
  • Strategic thinker capable of developing and executing comprehensive communications plans with precision.
  • Proven track record of securing high-impact media placements and established relationships with key reporters.
  • Demonstrated ability to drive alignment and collaboration across cross-functional teams.
  • Thrive in a fast-paced, collaborative environment, managing multiple projects simultaneously.
  • Comfort with basic data analysis and reporting on Comms/PR metrics.
  • Strong understanding of public company reporting and communications dynamics.
Perks:
  • Competitive compensation and benefits programs.
  • Means to a healthy lifestyle with the flexibility to meet Toasters’ changing needs.
  • Access to AI tools across all disciplines to build faster, more independently, and with higher quality.
  • Hybrid work model that fosters in-person collaboration while valuing individual needs.

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Toast is driven by building the restaurant platform that helps restaurants adapt, take control, and get back to what they do best: building the businesses they love.

Toast is the brand working on behalf of the restaurant and food and beverage retail communities, empowering in-person businesses to succeed in a digital world. Our purposeful innovation is rooted in the belief that the future of hospitality is human-first, and our technology is built to create a world where hospitality is always good business. We're looking for a communications leader who shares our passion for the humanity of hospitality and the tech that makes it possible.

We're searching for an exceptional communicator to join our team. You’ll be a storyteller who translates complex, cutting-edge technology into compelling, human-centered narratives for a diverse set of audiences, from investors to restaurant and retail operators. This role is for someone who lives and breathes tech, thrives on identifying newsworthy stories, and understands the dynamics of the B2B SaaS and public company worlds.

About this roll\* (Responsibilities)

  • Product communications: develop and execute strategic communications plans for our most innovative product launches, feature updates, and technology partnerships that serve both restaurants and food and beverage retailers.
  • Narrative and messaging: concept, develop and secure approvals for a range of communication materials including press releases, talking points, FAQs, blog posts, media statements, and other materials in partnership with stakeholders internally and externally.
  • Media relations and storytelling: cultivate and nurture relationships with top-tier tech, business, and trade journalists. Work with PR agency to proactively pitch stories that position Toast as an industry leader and showcase the real-world impact of our innovation on our customers' lives.
  • Media training and speaking engagements: Work with Toast subject matter experts to prepare for and engage in media and speaking engagements, including support at industry trade shows, media/speaker training as needed and creation, review, and approval of related materials.
  • Cross-functional collaboration: Partner with Product, Marketing, Legal, Investor Relations, and other teams to ensure our external communications are aligned, accurate, and impactful.
  • Content creation: Write flawless, compelling content including press releases, media pitches, talking points, and blog posts, among other types of content.
  • Public company acumen: Understand the unique dynamics of communicating as a publicly traded company, working closely with Investor Relations to ensure all external communications adhere to regulatory requirements and broader company strategy.

Do you have the right ingredients\*? (Requirements)

  • Experience: 6+ years of experience with a Master’s or 8+ years with Bachelors in product or technology communications at a B2B SaaS or public tech company. Agency experience is a plus.
  • Exceptional writing: You are an incredible writer who can distill complex technical concepts into clear, concise, and engaging prose. You are open to feedback and have a meticulous eye for detail.
  • Tech obsession: You have a genuine passion for and deep understanding of technology, with a knack for spotting newsworthy angles in product features and innovation. You are curious and stay ahead of emerging tech trends, including incorporating AI into your daily work.
  • Strategic mindset: You are a strategic thinker who can develop a comprehensive communications plan from scratch and execute it with precision.
  • Media expertise: You have a proven track record of securing high-impact media placements and established relationships with key tech and business reporters. You are a self-starter who can navigate a consolidating media landscape.
  • Cross-functional collaborator: You have a demonstrated ability to drive alignment and collaboration across cross-functional teams at all levels of the organization.
  • Collaborative spirit: You thrive in a fast-paced, collaborative environment and can manage multiple projects with different stakeholders simultaneously. You’re ready to roll up your sleeves and take on new projects that might be outside your day-to-day to-do list to support the team.
  • Data-driven: Comfort with basic data analysis and reporting on Comms/PR metrics to demonstrate the impact of your work.
  • Public company fluency: You have experience or a strong understanding of public company reporting and communications dynamics.
  • Bonus points: If you love restaurants. Whether you were a bartender in college or on a mission to try every pizzeria in your city, you follow food media and have a vested interest in the hospitality industry as well as a general understanding of how it works from front to back of house.
  • We are looking for this team member to be located in Boston, NYC, or San Francisco for this hybrid role!

AI at Toast

At Toast we’re Hungry to Build and Learn. We believe learning new AI tools empowers us to build for our customers faster, more independently, and with higher quality. We provide these tools across all disciplines, from Engineering and Product to Sales and Support, and are inspired by how our Toasters are already driving real value with them. The people who thrive here are those who embrace changes that let us build more for our customers; it’s a core part of our culture.

Our Spread\* of Total Rewards

We strive to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry. Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters’ changing needs. Learn more about our benefits at https://careers.toasttab.com/toast-benefits.

The base salary range for this role is listed below. The starting salary will be determined based on skills and experience. In addition to base salary, our total rewards components include cash compensation (overtime, bonus/commissions, if eligible), benefits, and equity (if eligible).

Diversity, Equity, and Inclusion is Baked into our Recipe for Success

At Toast, our employees are our secret ingredient—when they thrive, we thrive. The restaurant industry is one of the most diverse, and we embrace that diversity with authenticity, inclusivity, respect, and humility. By embedding these principles into our culture and design, we create equitable opportunities for all and raise the bar in delivering exceptional experiences.

We Thrive Together

We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs. Our goal is to build a strong culture of connection as we work together to empower the restaurant community. To learn more about how we work globally and regionally, check out: https://careers.toasttab.com/locations-toast.

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