Market Research Analyst

6 Months ago • All levels

Research Development

Job Description

Joyteractive, a leading mobile puzzle game developer, seeks a Market Research Analyst to evaluate market trends, analyze product performance (Cryptogram: Word Brain Puzzle), and identify growth opportunities. Responsibilities include analyzing market size and dynamics, benchmarking competitors, monitoring market movements, preparing reports and presentations, providing actionable recommendations for product development and marketing, and managing research projects. The ideal candidate possesses proven experience in gaming/mobile market research, strong analytical skills, proficiency in data analytics tools (SQL, Python, Excel, SensorTower), and excellent cross-functional collaboration skills.

Good To Have:

Game development background
Experience with game benchmarking and competitor analysis
Understanding of game monetization models
Knowledge of player engagement, immersion, and retention mechanics

Must Have:

Market research experience in gaming/mobile industry
Strong analytical skills (quantitative & qualitative)
Proficiency in data analytics tools (SQL, Python, Excel)
Cross-functional collaboration skills
Report writing and presentation skills

Perks:

18 business days of compensated day-offs
8 paid Personal Days/year (with annual increase)
Flexible Public Holidays policy
Individual training budget
100% Sick Leave compensation
Payment for equipment wear and tear
Remote work

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🚀 We are Joyteractive - a leading mobile game developer and publisher specializing in the captivating world of puzzle games. Today, our team boasts 80+ rock star professionals, and we're on the lookout for talented individuals to help us dominate the world of puzzles!

🔝 Our leader is Cryptogram: Word Brain Puzzle - #3 spot among all iOS/Android word games in the US.

We are seeking a talented Market Research Analyst with a strong product focus. In this role, you will evaluate emerging and declining market trends, analyze product performance, and provide actionable insights to identify growth opportunities. Ready to shape the future of our product strategy? Apply now!

What are you working on?

Genres: Puzzle, Casual
Platforms: iOS, Android

For which tasks (responsibilities)?

Identify market size, trends, growth patterns, and potential opportunities
Analyze industry data and reports to understand overall market dynamics
Benchmark products against competitors by examining features, monetization models and positioning
Monitor competitor strategies and market movements to identify differentiation opportunities
Prepare detailed reports and presentations summarizing research findings
Provide actionable recommendations for product development and marketing campaigns
Plan and manage multiple research projects, ensuring timely delivery and adherence to budget
Maintain up-to-date knowledge of market research methodologies and technologies

What kind of professional are we looking for?

Proven experience in market research within the gaming/mobile industry or a background in game development companies.
Familiarity with gaming trends, player demographics, and digital entertainment markets.
Strong analytical skills to interpret quantitative data and qualitative insights specific to gaming consumer behavior.
Proven ability to work cross-functionally and collaborate effectively with creative teams, product managers, and executives.
Proficiency with data analytics tools and methodologies (e.g., SQL, Python, Excel, SensorTower or other specialized market research software)

Will be plus: