Marketing Manager, Japan

dbt Labs is looking for its first marketing professional in Japan. We are looking for a Marketing Manager who can lead the performance of the entire marketing funnel in the Japanese market. This position will be central to the Go-to-Market strategy in Japan and will play a crucial role in further accelerating the rapidly expanding adoption in this market. We are looking for someone who can work directly with the APJ team, possess a strategic perspective, and be able to execute independently when necessary.

---

Job Responsibilities

• Develop a comprehensive marketing plan and budget for the Japanese market, and achieve pipeline expansion through multi-channel campaigns, events, and partnerships.
• Independently plan and execute marketing campaigns specifically for the Japanese market.
• Identify and execute global marketing initiatives that should be localized for Japan.
• Select regional events to sponsor, strategize for hosted/co-hosted events, and make recommendations on Japan-specific content marketing and digital advertising initiatives.
• Collaborate with the Japanese sales, alliances, and customer success teams to achieve goals for awareness, lead generation, deal acceleration, and customer retention/expansion.
• Understand, analyze, and drive performance metrics for the marketing funnel in Japan.

---

Required Profile

• 6+ years of B2B marketing experience in Japan (required). Experience in software or SaaS/subscription models is preferred.
• Experience in program management utilizing integrated marketing channels and a track record of adapting global initiatives to local markets.
• Experience in managing pipeline or revenue targets and able to discuss achievements and challenges.
• Strong analytical skills and a data-driven approach, capable of repeatedly launching and improving programs.
• Ability to operate dashboard tools such as Tableau and Salesforce.
• Excellent writing, presentation, and communication skills, able to convey strategies simply and clearly, and build trust within the organization.
• Experience in enterprise and commercial markets (industry-specific marketing experience is a plus).
• English communication skills (reading, writing, speaking) are desirable.

---

Benefits - What dbt Labs offers:

• Regional benefits through remote.com
• Unlimited vacation policy (culture that actively encourages taking time off)
• Comprehensive medical insurance
• Generous paid parental leave
• Flexible allowances for various uses:
• Health & Wellness
• Home office setup
• Mobile phone & Internet
• Learning & Skill Development
• Office space

Compensation:

• We offer a competitive compensation package based on experience (including base salary, equity compensation, and performance-based compensation where applicable). During the hiring process, the Talent Acquisition team will answer your questions about dbt Labs' total rewards.

The estimated starting salary range for this position is: ¥11,114,000 to ¥13,471,000

---

Selection Process

(All online interviews via Zoom. Adjustments can be made as needed)

1. Interview with the Talent Team

2. Interview with the APJ Senior Regional Marketing Manager

3. Interviews with team members (multiple stakeholders)

• Japan Sales Director
• Japan Senior Solutions Architect
• VP of Marketing
• APJ Regional VP