Paid Search Manager

2 Hours ago • All levels

Job Summary

Job Description

The Paid Search Manager will lead a team to deliver exceptional paid search campaigns, primarily through Google Ads and Microsoft Ads. Responsibilities include team management, performance management, and collaboration with Google. They will ensure consistent delivery, meet client objectives, and contribute to agency product development, including creating and managing client processes such as analytics, tracking, and reporting. The role requires technical understanding of paid search, including text ads and AI-powered campaigns, and building strong internal and external relationships, with a focus on problem-solving and analytical skills. The role includes strategic initiatives leveraging modern AI and measurement tactics.
Must have:
  • Experience in paid search for top-tier Google agencies.
  • Team management and development experience.
  • Proficiency in Google Ads, Microsoft Ads, and Search Ads 360.
  • Excellent communication skills.
Perks:
  • 25 days of paid leave and 3 wellness days off.
  • Hybrid work model.
  • Free parking for office employees.
  • Complimentary drinks and snacks in the office.
  • Parent-friendly culture.
  • Life, Health, and Dental insurance plan.
  • Sports card and food vouchers.
  • 2 days off for volunteering.
  • Training, conferences and certification sponsored.

Job Details

Job Description:

Merkle powers the experience economy. For more than 35 years, the company has put people at the heart of its approach to digital business transformation. As the only integrated experience consultancy in the world with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. With more than 16,000 employees, Merkle operates in 30+ countries throughout the Americas, EMEA, and APAC. 

 

In Bulgaria, we manage a global portfolio of clients, providing a single source of expertise, technology, and operational support. We have a proven track record for delivering, managing, and innovating multi-channel commerce platforms for major international brands and retailers, including adidas, Clarins, ASDA, Shiseido, and more. Our world-class team has delivered sites for over 35 brands with more than 400 transactional e-commerce sites in 60 locations and on 6 continents. Our scope is growing with a new data engineering practice, paid search and social advertising, SEO and we are looking forward to what’s next.    

We’re hiring for a Paid Search Manager as part of Dentsu in Sofia

This position primarily involves working from home, with occasional requirements to work from the office. However, for long-distance candidates, we could consider offering remote work.

Purpose of the Role: 

Managing a team of Paid Search executives and assistants to deliver world-class paid search activity for your clients. You will be responsible for managing performance on your accounts, working closely with Google, and line managing your teams to create consistently excellent output.

Key Accountabilities:

To manage a team to deliver world-class paid search campaigns for our clients (including all search formats and primarily across Google Ads & Microsoft Ads).

Key Experiences:

• Significant and demonstrable experience in paid search for top-tier Google agencies/clients.

• Experienced in team management & development of others, including coaching & mentoring.

• Proficient in Google Ads, Microsoft Ads and Search Ads 360 with all relevant certifications.

• Passionate about the digital landscape, with a keen interest and understanding of the evolution of paid search and its place in the wider media ecosystem.

Key Skills:

• To develop and manage your team, including supporting and coaching them to develop and grow in their roles.

• Ensure consistent and error-free delivery, with oversight of QA checks for all work your team delivers.

• Deliver client performance which meets business objectives and marketing goals, and which takes advantage of the most up-to-date best practice.

• Contribute to the development of our agency's Paid Search product through project work and case study sharing.

• Create, implement and manage client processes including analytics, tracking, reporting, forecasting, finance & internal audits,

• Build & maintain account development and testing plans outlining all key tasks for clients, managing the implementation through the team.

• Drive strategic initiatives, leveraging modern AI and measurement tactics,

• Extensive technical understanding of all aspects of paid search (including search text ads, P-Max, Demand Gen, and inventory-led/feed-powered campaigns).

• Awareness of the latest product developments, techniques and best practices in paid search.

• Ability to build and maintain strong working relationships both internally and externally.

• Ability to pre-empt issues and be proactive in producing solutions.

• Able to work flexibly under pressure, on multiple tasks and with time-critical deadlines.

• A high degree of numeracy and literacy skills is essential, as well as excellent communication skills.

• An advanced user of Microsoft Excel and PowerPoint, and other relevant tools & technology.

• Highly skilled in problem solving & analytical skills, with a keen eye for attention to detail.

Additional information:

• We are huge believers in work-life balance, so we offer all our employees 25 days of paid leave and 3 fixed wellness days off a year

• A hybrid work model for our teams so they can work from the office and the comfort of their home

• Free parking spaces for all our employees working from the office

• Complimentary drinks and snacks in the office to keep the energy levels up

• Parent-friendly culture and potential for additional days off to create new memories with your loved ones

• Life Insurance, Health and dental insurance plan or, if selected, gift vouchers instead

• Sports card, partially covered by the company and food vouchers

• 2 days off for volunteering and numerous charity initiatives throughout the year

• Opportunity to attend training, conferences and get certification sponsored by the company upon availability and business need

About dentsu 

Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society. 

Location:

Sofia

Brand:

Isobar Cxm

Time Type:

Full time

Contract Type:

Permanent

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About The Company

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Read MoreBe a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

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