Performance Marketing Associate

5 Hours ago • Upto 2 Years

Marketing

Job Description

We are seeking a passionate and data-driven Performance Marketing Associate to join our mobile gaming team. This role involves assisting in the planning, execution, and optimization of user acquisition campaigns across various platforms like Facebook, Google, and TikTok. The ideal candidate will monitor campaign performance, analyze data for trends, create reports, and collaborate with creative teams to drive player growth and engagement for our global gaming titles.

Good To Have:

Gaming experience
Passion for mobile games

Must Have:

Assist in managing and optimizing paid user acquisition campaigns across channels
Monitor campaign performance and analyze data to identify trends and improvement opportunities
Support in creating campaign reports and dashboards to track key performance metrics
Collaborate with the creative team to develop and test new ad creatives
Conduct competitor analysis and market research to identify best practices
Stay updated with the latest digital marketing and gaming industry trends
Bachelor’s degree in Marketing, Business, or a related field
0–2 years of experience in digital or performance marketing
Strong analytical and Excel/Google Sheets skills
Familiarity with ad platforms (Meta Ads, Google Ads, TikTok Ads, etc.)
Excellent attention to detail
Strong communication and teamwork skills

Perks:

Opportunity to work on exciting global gaming titles
A creative, fast-paced, and growth-oriented environment
Learning and development opportunities in user acquisition and gaming analytics

Add these skills to join the top 1% applicants for this job

team-management

excel

performance-analysis

unity

game-texts

market-research

google-sheets

About the Role:

We are looking for a passionate and data-driven Performance Marketing Associate to join our mobile gaming team. The ideal candidate will assist in planning, executing, and optimizing user acquisition campaigns across multiple platforms to drive player growth and engagement.

Key Responsibilities:

Assist in managing and optimizing paid user acquisition campaigns across channels (Facebook, Google, TikTok, Unity Ads, etc.)
Monitor campaign performance and analyze data to identify trends and improvement opportunities
Support in creating campaign reports and dashboards to track key performance metrics (CPI, ROAS, CTR, CVR)
Collaborate with the creative team to develop and test new ad creatives
Conduct competitor analysis and market research to identify best practices
Stay updated with the latest digital marketing and gaming industry trends

Requirements:

Bachelor’s degree in Marketing, Business, or a related field
0–2 years of experience in digital or performance marketing (gaming experience is a plus)
Strong analytical and Excel/Google Sheets skills
Familiarity with ad platforms (Meta Ads, Google Ads, TikTok Ads, etc.)
Excellent attention to detail and a passion for mobile games
Strong communication and teamwork skills